׉?ׁB! !בCט # #u׉׉	 7cassandra://N3dScm6zF6S1iMj5Ck1nquLm5T4ncwqkUk69VkPbbqA @;`4׉	 7cassandra://J1kCj95x4fwZlyY_zWRlcEsReg2xttUr_m4Jj4_u_hUea`F׉	 7cassandra://2hyoXXflji58JHupJFt6mCBmd2S-UAl19J4sMUawGsU%`̮ ׉	 7cassandra://l7RlRtAkWGR6Vu8VFkouet2xrfDuiOYbM4OvJiTc78o Ov͠\^bio׈E\^bio{׉E $ANNUAL REPORT
2018
#GrowingTogether
׉	 7cassandra://2hyoXXflji58JHupJFt6mCBmd2S-UAl19J4sMUawGsU%`̮ \^bio|\^bio{FבCט   Fu׉׉	 7cassandra://-MkFhifM439Eg2WebfbHUsJwB9opmeGnYoFhhYSn0uI f`׉	 7cassandra://sHsXdVuMmp9EeFyEatiSImUpX5o3R0UqOB9uAhIYgmkͦn`׉	 7cassandra://CT3AG7Oe45OtQiCud60_G2ILRTgPTxjsRaFY1p6OUlU5`\ ׉	 7cassandra://Dxzr1b3IkozVZdmjxdpuuveX5iG74Q0HrWV3KFAPnjs 	5?͠	p\^dio׉ExRoyal Lemkes has a green heart.
We believe in plants,
as they can create a better life, stronger
businesses and contribute to a healthier,
green world.
We strive for sustainable growth.
Of our people, of our relationships,
of our common business and of
the world we live in.
Plantify® = Creating a better life, stronger businesses
and a healthier, green world with plants.
2
׉	 7cassandra://CT3AG7Oe45OtQiCud60_G2ILRTgPTxjsRaFY1p6OUlU5`\ \^bio}׉EContents
04
What we believe in
is what we stand for
06
Summary 2018
on behalf of the executive
management team
08
Our highlights
12
Horticulture Entrepreneur Award
innovative and sustainable
entrepreneurship
14
2018 in figures
18
Our people
growing together as colleagues
28
Our business relationships
together, we create a
strong plants category
42
Our sustainable mission
together, we create a greener
future
50
Royal Lemkes Foundation
sharing is multiplying
54
Financial results
growing together sustainably
58
Green Sparkle
stewardship
3
\^bio~\^bio}FבCט   Fu׉׉	 7cassandra://VyHSK2D8xEYhhfbh-GgNgD7wNObB32Ub-7bvwMty_jo `׉	 7cassandra://mNGT1dqKh86ZC1EGBYnuOZjnz7QXdI2L97t5xRbiksw͕`׉	 7cassandra://TE225_nUz61KuMSM7cIcNRJIWL8gqmuRSAHGS8Zy2j40`\ ׉	 7cassandra://EAefWHkDC-6X1ImWq6VlKs_fpOyQDy-lr9FP3pNFNHg 
?͠	p\^dio׉EWhat we believe in
R
IS WHAT WE STAND FOR
oyal Lemkes has a green heart.
There are three elements to this
green heart: our roots as a grower,
our knowledge of plants and the sustainable
ethos of our shareholder,
management and staff.
OUR VISION
We believe in plants.
Plants are a beautiful and healthy addition
to our lives and also strengthen
our customers’ business. Plants also
play an important role in making the
world greener, which is sorely needed
given the trend towards increasing
urbanisation and the environmental
issues we currently face.
OUR MISSION
We strive for sustainable growth.
Our aim is not to maximise profit but
to maximise impact. Naturally, we
need a ‘minimum viable profit’, but that
results from and is a condition for a
healthy company. Our aim is the sustainable
growth of our people, of our
relationships and of
our
common
business; if we succeed in that, the
company will grow naturally. We also
strive for a green supply chain and a
liveable planet, not just for ourselves
but also for future generations.
4
׉	 7cassandra://TE225_nUz61KuMSM7cIcNRJIWL8gqmuRSAHGS8Zy2j40`\ \^bio׉EWe don’t just believe in plants. We
also believe in:
‘Business as a force for good’.
Companies like Royal Lemkes play
an important role in making our world
liveable and keeping it that way.
People. It is people who make the
difference. That’s why we continually
invest in our employees and our relationships.
Togetherness.
Together we can
move forward with our stakeholders,
retail partners and suppliers as well
as our departments and colleagues.
The uniqueness of the plants
category. A good price-quality ratio
is extremely important. This requires
strategic partnerships and supply
chain optimisation.
Scale. Size matters, in terms of
sourcing, supply chain and professionalism.
Data.
Possessing the right information
is indispensable when making
the right choices for our customers.
Doing better every day. That’s why
we work with Lean Management and
continuously evaluate our processes.
5
\^bio\^bioFבCט   Fu׉׉	 7cassandra://287hMNmJeWCo3ytJyYqsvb0HqktNlYj0LPv0MLI8jqk n`׉	 7cassandra://RsHQfpotsiRr4oRQUO4kahDNy-pVJmCMbAWAAKbyzdw͸`׉	 7cassandra://LHkcmUGQOuFTYwV1caMr3tkASNL6zhXJofARnUJ0ios4`\ ׉	 7cassandra://4RxbCEaKy86Bi25VDP2OzS-o1DOWDM2kiZElGmPrOxY  +͠	p\^fio׉E
USummary 2018
O
#GROWINGTOGETHER
ur mission is sustainable growth.
Looking back at 2018, we are
proud of the sustainable growth
achieved by
our
customers, our
suppliers, our business and the
wider world in which we live. But we
are especially proud of the growth
of our employees: many of them
followed one or more training
courses at our Plantify Academy.
Sustainable growth also defined
our business relationships. All
our
customers had a positive index and
customer satisfaction further increased.
All in all, this resulted in a highly
satisfactory revenue growth of €16
million or seven per cent. In addition,
we switched to an exclusive, transparent
partnership with two customers,
and at the end of the year, we welcomed
a beautiful UK-based retailer as a
new customer.
However, we can only continue the
transition to a sustainable, profitable
plants category by working with our
partners: colleagues and customers as
well as suppliers, transport companies,
temporary employment agencies and
social enterprises. Together, we are
Royal Lemkes, and together, we are
delivering on our mission.
We again took significant strides in
2018 to move from ‘good to great’ and
made further investments in sustainability
and professionalisation. This is
reflected, for example, in our invest6
ments
in robotics, which will guarantee
and perhaps even improve the level of
service to our customers in the long
term. In general, we continued to improve
the quality of our organisation
and our processes. It all forms a healthy
foundation for the future as we
step up our efforts ‘to make a difference’,
not only for our customers but also
for our other business partners as well
as people, the planet and society.
In this report, we look back on an
eventful year. We continued to build
for a sparkling future based on leading
customers, a vibrant organisation and
a strong dose of craftsmanship. We
expect a healthy increase in revenue
in 2019 and will continue to invest in
our people, in sustainability and in IT;
but, above all, in our relationships. At
Royal Lemkes, we are fully committed
to sustainable growth. That is our
mission and we will take a leading role
in it. After all, our theme for this year is
‘Growing Together’.
In January 2018, we won the prestigious
Horticulture Entrepreneur
Award. We are very proud and especially
grateful for this recognition. You
can read about this and many other
proud moments in the annual report.
We hope you enjoy reading it as
much as we enjoyed creating it. Last
but not least, we would like to thank
you for your ongoing trust in Royal
Lemkes. On behalf of the executive
management team.
׉	 7cassandra://LHkcmUGQOuFTYwV1caMr3tkASNL6zhXJofARnUJ0ios4`\ \^bio׉E Michiel van Veen
Director Operations & Supply Chain
Michiel de Haan
Managing Director
Cees van der Meij
Director and Majority Shareholder
7
\^bio\^bioFבCט   Fu׉׉	 7cassandra://cYdl48ksLf79sjEVpPeI06CHYwI16pqs9Lf1LjAvhUw F`׉	 7cassandra://Jk6acPbMOt9HeUhMa5ErxNo-Ojd0tnFzZiihEHWDWIQ͇`׉	 7cassandra://pZuRaVEqeOyonBHWNw1fbEzuvTxT_jEkUBdOsA_VYdU+`\ ׉	 7cassandra://PuJInEBDw3OC24MQJCktkl6Q5uWofr8AgEhmGatNx0M Rd-V͠	p\^hioȑנ\^hioˁ EN9ׁHhttps://www.royallemkes.nl/ourׁׁЈ׉EOur highlights
JANUARY
Horticulture Entrepreneur Award
On 10 January, we received the
prestigious Horticulture
Entrepreneur Award.
FEBRUARY
Suppliers’ Day
A very successful day full of inspiration
and interaction with our top suppliers.
Watch the aftermovie on our website:
https://www.royallemkes.nl/our-company/
videos/
MARCH
Personal Leadership Programme
Successful completion of the fourth
Personal Leadership Programme.
APRIL
25-year partnership with ALDI
We are proud of our 25-year
partnership with ALDI.
8
׉	 7cassandra://pZuRaVEqeOyonBHWNw1fbEzuvTxT_jEkUBdOsA_VYdU+`\ \^bio׉E"MAY
EenVandaag
EenVandaag’s film crew (NPO 1)
presented our vision on Brexit.
JUNE
Annual summer BBQ
To mark the end of the peak season,
we held our annual summer BBQ.
ocal trade officials at the Dutch
Embassy
We gave an inspiring presentation
on Royal Lemkes’s sustainable
mission to trade officials based at
the Dutch embassy.
JULY
Introduction Day
We organised three introduction
meetings for newly appointed staff
in 2018. During one of these special
introduction days, we welcomed this
wonderful group of new,
enthusiastic colleagues.
9
\^bio\^bioFבCט   Fu׉׉	 7cassandra://dD3KrUZ5854-AIEP0apu7-9Al7uIimTQvZdwHRjljSY `׉	 7cassandra://xFsKjZHQPSf3SiPaV1SvUJNyvGpjf9qs86ryC0Wk_Mw͎m`׉	 7cassandra://Q9H4gnSUfWD-Ag4hiJx9zECxB121NTTTaFbioxFEcmg*`\ ׉	 7cassandra://nNaOnfe-ITMVjSaZpXqSoRNt8TzZictDoA8q8uJWmAk -l͠	p\^lio̒נ\^lioρ {9ׁHhttps://www.royallemkes.nl/ׁׁЈנ\^lio΁ _)&9ׁHhttps://www.royallemkes.nl/ourׁׁЈ׉E'AUGUST
Transport Day
Successful event for our carriers
aimed at working together on our
sustainable relationship and a
greener future. Watch the
aftermovie on our website:
https://www.royallemkes.nl/our-company/videos/
Internal
inspiration session
We host inspiration sessions and
invite external speakers to give
inspiring talks three times a year. In
August, we gave the floor to
Bloemenbureau Holland and online
platform and influencer Roomed.
SEPTEMBER
ustainable Thursday
We organise this annual event to raise
wareness among our employees
and partners of the impact we have
on the world. Three passionate speakers
– Reinier van den Berg (meteorologist),
Harmen Spek (Plastic Soup
Foundation) and Ruud Koornstra (the
first National Energy Commissioner of
the Netherlands) – inspired one and all
with their stories and made us reflect
on our roles. Watch the aftermovie on
our website: https://www.royallemkes.nl/
our-company/videos/
OCTOBER
Vitality scan
Some 70 per cent of employees
took part in the vitality scan to gain
insight into their health.
10
׉	 7cassandra://Q9H4gnSUfWD-Ag4hiJx9zECxB121NTTTaFbioxFEcmg*`\ \^bio׉ECNOVEMBER
Hillenraad SUB40
Hillenraad chose Royal Lemkes as
one of the most attractive employers
for young talent in the horticulture
sector.
10-year partnership with IKEA
It was 10 years ago that we first began
supplying IKEA stores. Today, we
supply our plants to all IKEA stores in
31 countries across Europe.
DECEMBER
Royal Lemkes Foundation
We handed out cheques to charities
selected by our employees at our
annual Christmas breakfast.
New logistics colleagues
In December, we welcomed 24 new
operational colleagues. They
officially joined the company
on 1 January 2019.
11
\^bio\^bioFבCט   Fu׉׉	 7cassandra://dKwNxS1VWDV3z3l7tAFxQkESD1orxYxDqvQirgBwL40 D`׉	 7cassandra://u-1lv528sDkMeDpmsMdJeOgci3uSf2ZhrlPXYzvdzys͹E`׉	 7cassandra://NG4_2zFMmMdHkswq1MRbpAv9QS-QmP_Ojt-thaSsAiQ8`\ ׉	 7cassandra://yooXHRnZ4x40oIUOE_056xMKI5liEyXBM1zq6pe8bZo e+͠	p\^lio׉EHorticulture Entrep
O
INNOVATIVE AND SUSTAINABLE ENTREPRENEURSHIP
n 10 January, we received the
prestigious Horticulture Entrepreneur
Award! We proudly accepted
the role of ambassador for the
horticultural sector and were honoured
to be able to promote our vision
of ‘business as a force for good’ on
many stages. This award serves as an
additional incentive for us to continue
to develop and improve, which is why
we invested heavily in people and our
organisation in 2018.
According to the Horticulture Entrepreneur
Award jury: “The jury is of the
opinion that the company’s entrepreneurs
initiate and take responsibility for
many projects which make the business
and the the supply chain more
sustainable. Royal Lemkes establishes
long-lasting relationships with its suppliers
and customers. A unique aspect
is the HR policy, which is based on
the principle that employees and their
environment are central to the business.
From this position, the company
– together with its employees – can
optimally serve its customers. With a
strong corporate identity and acting as
a trailblazer within the industry, Royal
Lemkes scores well on all elements of
entrepreneurship and is therefore the
winner of the 2018 Horticulture Entrepreneur
Award.”
Royal Lemkes executive management team
12
׉	 7cassandra://NG4_2zFMmMdHkswq1MRbpAv9QS-QmP_Ojt-thaSsAiQ8`\ \^bio׉Epreneur Award
m
13
\^bio\^bioFבCט   Fu׉׉	 7cassandra://G0ajQ6AouvqOfZEnEvZqQ51eYiCAQlfBQAtX7DGjzTY  `׉	 7cassandra://OVMGHz6ibRTK6-ZC1lYWOOMc2MdlNy3Pha1CJJLGkJM͎`׉	 7cassandra://5kB7dUyGG_lXkRpyAymk_MR4S5JqW-NQJC4ZWmiROek0`\ ׉	 7cassandra://7mNTG_wOAlQPyX4ySkc9NWduGW4D_01TUbGOe-1qLSg M|͠	p\^lio׉EY34
countries
Our globetrotting plants
made their way to 34
countries across Europe
revenue
in 2018
10 million
25 million
40 million
50 million
0
Phalaenopsis
Lavandula
Hydrangea
Areca
2
14
1
3
Top three (euro sales) houseplants and garden/patio plants
Citrus
Ficus
consumers
online/mobile,
plants are hot,
sustainability,
local for local
trends
׉	 7cassandra://5kB7dUyGG_lXkRpyAymk_MR4S5JqW-NQJC4ZWmiROek0`\ \^bio׉E265
791
million revenue
102,760,773
plants delivered
18,828
different products
suppliers
2,523
shops
255
255 kilometres of loaded lorries
2018 IN FIGURES
EVERY SECOND
Three plants find
a new home
81%
The percentage of
sustainably traded
product is 81%.
retail
e-fulfilment,
socially responsible
products, trade marketing,
central sourcing
horticulture
sustainable
production,
economies of scale,
internationalisation
technology
digitalisation,
platforms,
data, robotics
other
economics,
politics, labour
market, transport
market
15
Figures
\^bio\^bioFבCט   Fu׉׉	 7cassandra://CL8yzZiHrfGfBQMMRL12LBq4n99d_b5cudvOqNs3ZXo `׉	 7cassandra://ayx_t-XScJ1CAdK09_DnuQ5dQ7HiWuayZawCX_HDh24͌`׉	 7cassandra://MbCU3mma50ixpgFSjIPplajQWPzbkdjjMADsoP9ZLJc*`\ ׉	 7cassandra://rJ7VlkZdNV0A6s0i0JW7j6Q9zzc8BJe3Xw6X7KdvlLg i+͠	p\^mio׉E2MAY WE INTRODUCE… Yolanda prepares
healthy lunches for more than 100 people a
day. Is crazy about ice cream. Gets the jitters
from office jobs. Still makes packed lunches
for her daughters (19 and 20). Is very healthy
according to the vitality check.
16
“
It’s in my nature to
make people happy.
”
׉	 7cassandra://MbCU3mma50ixpgFSjIPplajQWPzbkdjjMADsoP9ZLJc*`\ \^bio׉ERAn interview with
Yolanda Moor
WHAT DO YOU LIKE ABOUT PLANTS?
“I’m a huge plant freak. There’s not a single plant I find ugly.
I even met my husband through plants – he’s a buyer at
Intratuin. If I were a plant, it would be one that flowers abundantly,
like a hydrangea or a ‘slender’ orchid”
WHAT MAKES YOUR WORK ENJOYABLE?
“I love the combination of plants and catering. It’s in my nature
to make people happy, whether they’re co-workers or international
visitors. I work well with my close colleagues and
get to set my own schedule. What more could you want?”
WHAT ARE YOU MOST PROUD OF?
“Many of us at Royal Lemkes did a vitality check. To keep
my colleagues healthy, I’ve introduced more variety in the
company lunches. In addition to sandwiches, cheese, lunch
meats and milk, I also serve raw vegetables and a different
salad every day. The lunches are also becoming more and
more sustainable. We have introduced ‘Meatless Monday’
and I try to source seasonal and local products as much as
possible, such as pears and apples from a local orchard. But
there’s still a lot of room for improvement when it comes to
disposable plastics. However, we’re moving towards bigger
packaging, which results in less waste.”
HOW DO YOU GROW ‘TOGETHER’?
“We show mutual appreciation for and take care of each
other at Royal Lemkes. Everyone is treated equally, from reception
to management. I like to offer people a listening ear.
Colleagues sometimes come to me to vent their frustration
when the pressure gets too much during the busy season.
Their stories are safe with me.”
17
\^bio\^bioFבCט   Fu׉׉	 7cassandra://HBVrFKARDm2KqKJvvDS1bDXZx7PseJrpPHahN-Vs3Yo s`׉	 7cassandra://ImTgCQyhtjjFEaDRUIoMsGe5YpCvgcygWIJVbe90s6Md`׉	 7cassandra://tkBjI5tuPztmQ3BwIejzwfoii6_8xjQ9wmgsSRawEaML`\ ׉	 7cassandra://_KdBepTCY9WshEQdDrdmSj1j8MP26fJX0pb1J9Ubdw8 ͠	p\^mio׉E׉	 7cassandra://tkBjI5tuPztmQ3BwIejzwfoii6_8xjQ9wmgsSRawEaML`\ \^bio׉EOur people
#GrowingTogether
\^bio\^bioFבCט   Fu׉׉	 7cassandra://bkYOT5l6wAqFQUL-2EvyovlC6GBBw9EvFoE901jiFkU `׉	 7cassandra://U8tO9_vHpeOYre67UbuBKho_3HZTuh_t2AlxMAiS41cʹ:`׉	 7cassandra://qxJU9hx2qr7JZ3VtfaEMVEZZ1IfE6_Mewm-3JDi2IYM4`\ ׉	 7cassandra://0HPEpkmXTVKxb6y7uuF-ID_G1irurdSa8mp_Ff6odT4 :͠	p\^mio׉EsOur people
A
s it is our people who make the
difference, our main goal is for
them to grow sustainably and feel
at home. In 2018, we had the honour
of being voted ‘Best Employer***’.
We were also ranked by Hillenraad
SUB40 as one of the 10 most attractive
employers for young people in
the horticulture sector.
PERSONAL GROWTH
People blossom when they
are
empowered. We are a learning
organisation that encourages and
supports employees in their personal
growth.
In 2018, many
Plantify
colleagues again
Academy.
attended a workshop or training course
through our
Highlights included our fifth Personal
Leadership Programme, the second
Talent Development Programme for
12 young employees and the Personal
Growth Programme that was launched
during the year. Two university graduates
also started a two-year internship
as part of a traineeship programme
which we developed.
VITALITY
To increase employee vitality and
prevent absenteeism, we set up absenteeism
as a specialism within the
HR Department. During 2018, absenteeism
fell from 4.12 per cent to 2.61
per cent. In addition, 70 per cent of our
colleagues took part in a preventive
medical examination, following which
20
GROWING TOGETHER AS COLLEAGUES
we started various initiatives such as
STOPtober, the Food & You workshop
and Alpe d’HuZes.
DIVERSITY
We believe in diversity – whether it
concerns gender, age, experience or
nationality – and feel that differences
certainly enhance our company. The
majority of our employees have completed
a ‘colour code analysis’ and this
is discussed during team coaching
sessions. Our company employs no
fewer than 11 different nationalities.
We also actively employ people from
sheltered workshops to give everyone
the chance to make a difference.
IN/OUTFLOW & ADVANCEMENT
We have a clear vision and we invest
and believe in our people. This attracts
ambitious, enterprising employees.
We have noticed a marked increase
in our appeal in the labour market and
welcomed many new colleagues in
2018. An essential principle during this
growth phase is that everyone embraces
our family culture, understands
our company and is able to deliver on
our mission.
׉	 7cassandra://qxJU9hx2qr7JZ3VtfaEMVEZZ1IfE6_Mewm-3JDi2IYM4`\ \^bio׉EKTalent Development Programme with 12 talented young people
“
Our HR policy is aimed at allowing people to
grow sustainably by offering courses and
learning programmes. We believe it is important
that our employees feel connected with each
other and with our beautiful company.
”
Jeannette Jongeleen
HR Manager, Royal Lemkes
21
\^bio\^bioFבCט   Fu׉׉	 7cassandra://b8tmwVhJB2ZclEo-fmgeXqN2Chucgm42j_7dkfvQ-5w `׉	 7cassandra://657ERCGvolYVpQrRCgtxdJXP5PuMxTyZbKJQ7qPkuEk͌;`׉	 7cassandra://Cwpmta12HKMlzEUsFUIndmUpa7OuDFOACkbAeeTgTB8*`\ ׉	 7cassandra://ym4XIBrzGQKtj0WY54r7E6grjubkr08Z0iQ-O-EY3H4 +͠	p\^mio׉E&MAY WE INTRODUCE… Ben is team leader
operations. Has been with Royal Lemkes
for over 20 years. Is keener on animals than
plants. Enjoys going fishing with his children.
Feels happy surrounded by summer bloomers.
Completed the Personal Leadership
Programme.
22
“
I now know what
I want.
”
׉	 7cassandra://Cwpmta12HKMlzEUsFUIndmUpa7OuDFOACkbAeeTgTB8*`\ \^bio׉EAn interview with
Ben de Ridder
WHAT MAKES WORKING AT ROYAL LEMKES ENJOYABLE?
“The way we treat each other as colleagues. When one of us
is going through a hard time, the other helps out. People do
a lot for each other here.”
WHAT HAS THE PERSONAL LEADERSHIP PROGRAMME
BROUGHT YOU?
“It has helped me a lot, especially on a personal level. I’ve
had a hectic time and recently went through a divorce. This
programme gave me the space to reflect on what I stand
for and what I think is important; I never gave myself time for
that before. I literally emerged from this period a different
person. Because I now know what I want, I’m a lot calmer,
which is a big advantage in my work. It helps me be more
patient with colleagues who may be quite different from me.”
WHAT ARE YOU MOST PROUD OF WHEN YOU LOOK BACK
AT 2018?
“In previous years, it was difficult to find enough people for
production, so the work pressure was high and we worked
long hours. As the pay for temporary workers has been increased,
we now have many more motivated people, which
makes the work a lot more fun.”
HOW DO YOU GROW ‘TOGETHER’?
“As a team leader, I think it’s important for everyone to feel
valued. I also expect every employee to think about how we
can do better each day. That’s why I try to have more oneon-one
conversations with colleagues, present them with a
problem and listen to their solutions. You never know what
brilliant ideas they might come up with.”
23
\^bio\^bioFבCט   Fu׉׉	 7cassandra://_H1YDZEaYy6WVYu2PuhIoUGrQxi5leSuVzGhMfkKI3s 	`׉	 7cassandra://eQdClXJIk-ZKKEA42k-DNVAIg4IyvMFixtZ62nLo6To͆z`׉	 7cassandra://US_1uybATuZwPD2ZMMkl9m5J3dRYU5_KmPdK_d1cN2A-m`\ ׉	 7cassandra://9XK2khVkbnRkIsNoGFPRJaCBeG0h-efJOf02t7GxDbA b5F͠	p\^nio׉E{Plantify Academy®
Leadership programmes
Personal Leadership Programme PPL4 (completed)
Personal Leadership Programme PPL5 (started)
Talent Development Programme TDP2 (started)
Pizza with Covey
Personal Growth Programme
Mid-Management Training
Professional programmes
Plant courses
Language courses
Personal Effectiveness Programme
Various Microsoft courses
Master classes in Trade Marketing, Category Management
12 participants
11 participants
12 participants
18 participants
9 participants
8 participants
20 participants
10 participants
20 participants
20 participants
35 participants
In addition, various colleagues followed tailored programmes, such as MBAs,
higher professional education courses, NEVI, etc.
Tailored
Leadership
Personal
Leadership
Programme
Knowledge
& skills
Personal
Eff ectiveness
Programme
Management
skills
Individual training courses
focused on professional
challenges and career
development
Talent
Development
Programme
Professional programmes
for account and product
managers
Pizza with Covey
Personal Growth
Programme
GreenSales
Plant courses
Microsoft Offi ce courses
Language courses
programmes
Lean Management
24
׉	 7cassandra://US_1uybATuZwPD2ZMMkl9m5J3dRYU5_KmPdK_d1cN2A-m`\ \^bio׉ERoyal Lemkes figures
age distribution
20-24 years
25-34 years
6
4
24 23
35-44 years 20 31
45-54 years 22 37
55-59 years 7
18
>60 years
4
7
83 120
years of service
24
78
<1
1 to 5
6 to 10
11 to 15
16 to 20
21 to 25
>25
33
26
21
4
17
22 10 12 outflow
inflow 26
advancement 14
14 12
6 8
25
sickness
absenteeism
-36%
decline
from 2017
2.61%
0.96%
0.82% 0.83%
203
employees
41%
59%
percentage
male/female
long
moderate
short
\^bio\^bioFבCט   Fu׉׉	 7cassandra://ClTATO3TX0ci98qeRCTEcX5flmiBHPFrzMnLoGhQ3BQ x`׉	 7cassandra://9J8goObmcxVxY6XpuKqfjG8UY1jmIXWKe-SWxNb3mdE͊`׉	 7cassandra://29B116UGyxJx1r_iTE6rJ4Bx-TJuR0HQNE1gGZM6PNk('`\ ׉	 7cassandra://vjVkxI0nMNieOdtfZgo7aUy5RoTwkIRunJ12LjIRyyk !+͠	p\^nio׉EMAY WE INTRODUCE… Kimberley is a BI consultant.
Has a weakness for amusement parks.
Has played football since she was four. Is the
mother of twins. Goes by her maiden name
at Royal Lemkes but is now actually called
Vermeulen.
26
“
I like my work a little
too much.
”
׉	 7cassandra://29B116UGyxJx1r_iTE6rJ4Bx-TJuR0HQNE1gGZM6PNk('`\ \^bio׉EAn interview with
Kimberley Houwaart
WHAT DO YOU LIKE ABOUT PLANTS?
“Nothing in particular, really. I could never keep them alive.
But my house has become a lot greener since I joined Royal
Lemkes. This wonderful family business gives me the confidence
to grow and space for personal development.”
WHAT MAKES YOUR WORK ENJOYABLE?
“When I tell people at birthday parties that I work as a business
intelligence consultant, I get a lot of strange looks. I
studied psychology and like statistics a lot. At Royal Lemkes,
I get to combine my love for people and my passion for data.
I try to change the general misapprehension around ‘scary
data’ into ‘wow, this really works!’ I enjoy my work a little too
much and sometimes end up working too long or waking up
at night with a good idea.”
WHAT ARE YOU MOST PROUD OF?
“We are completely rebuilding Diver, the system we use to
analyse data, from the ground up. We have changed the
look and feel and it is today more user-friendly. Colleagues
can now compile their own reports and click through to the
most detailed level. Getting the system delivered and live
was hard work, but I’m so happy with the result!”
HOW DO YOU GROW ‘TOGETHER’?
“Some colleagues have been doing their work the same way
for many years. It’s not my job to say: you have to do your
work differently. But you can make better decisions with the
right data. So, I give my fellow workers all the relevant information
and then let them make better choices themselves.
When I build something new, I always involve the colleagues
for whom I’m building it. By genuinely working together, I’m
more aware of their needs and wishes.”
27
\^bio\^bioFבCט   Fu׉׉	 7cassandra://H7xJJxAnKd1Xr1Diahb9yY2oThRAUTFzT_1QKNQyr8w %`׉	 7cassandra://GW1ghvexWfb3QZscsUTFur_tZZ_DKo4JLFuf_xe3y9E͖n`׉	 7cassandra://BPB-Ds_kqFprbfqZ_UY1SxMe-45LYVRmbvOJfB0bBg0:`\ ׉	 7cassandra://oOZCDKcmGIfZJsqtXKXegEloxBa2kyMVbWDesUb2vvI ͠	p\^oio׉E׉	 7cassandra://BPB-Ds_kqFprbfqZ_UY1SxMe-45LYVRmbvOJfB0bBg0:`\ \^bio׉E ,Our business
relationships
#GrowingTogether
\^bio\^bioFבCט   Fu׉׉	 7cassandra://cySrLV9YQlvo443t2GVjmZVYruRq1KuLGdSSViwS0Ng `׉	 7cassandra://hFBa1LRZ4lV2DcIxsIAzh_2xTchaOM74QSsxK2-raoc͕`׉	 7cassandra://xCmL0Aev1Nv9Psv-ye-X1__hQRwcEXLXhhPCuIKBRN8-O`\ ׉	 7cassandra://gFVepS53LxTNCZYLFWMGfI76wRtFR4S05ww0xE8nhwc !33͠	p\^pio׉EOur customers
O
TOGETHER, WE CREATE A STRONG PLANTS CATEGORY
ur customers are renowned European retail players from different
segments with whom we maintain an exclusive or preferred partnership:
IKEA (31 countries), OBI (10 countries), Kingfisher (B&Q, Castorama and
Brico Depot: six countries), Maxeda (Praxis and Brico: two countries), ALDI
(four countries), System U, Jardiland, Truffaut and Dobbies. In 2018, we forged
a new partnership with a beautiful UK-based retailer. Revenue grew for all our
customers in 2018.
30
׉	 7cassandra://xCmL0Aev1Nv9Psv-ye-X1__hQRwcEXLXhhPCuIKBRN8-O`\ \^bio׉Er“
We grow together by having common goals and by sharing
the same values. We learn together, but we also strengthen
each other through high demands and challenges. With a high
level of trust, we both give and take responsibility.
And – last but not least, we celebrate mutual success!
Marcus Schaaf
Business Developer Green Plants
IKEA Group
”
“
ALDI customers are very satisfied with our plant offers: excellent
products at the familiar and affordable ALDI prices.
This is the result of years of consistent cooperation with our
growers and Royal Lemkes. Last year, we celebrated our 25year
partnership – proudly but modestly. We are also proud
of the brand we recently launched together with
Royal Lemkes: Kwekers Trots. For ALDI customers, this is a
guarantee of high-quality, sustainable plants
that make people happy.
”
Jan Heijstek
Manager Buying
ALDI Nederland
31
\^bio\^bioFבCט   Fu׉׉	 7cassandra://cB7khY_KVGKcHMmFHrX5MyKn1QdJwDCGXSdm4s3GUrI J`׉	 7cassandra://RVXtucllBRqZZqDXHXKQ8o_Iabd6bpfH4GUQ1AZ4NQA͙`׉	 7cassandra://mlpDgLRRMeB2G0FMG1Ztevh4ORz2q6tLxlQ2xntbO0E+ `\ ׉	 7cassandra://dgW8Nrp0hu_eC0GeWvYCRliimku6FMp2CPdVe8oujfs e,͠	p\^qio׉EOUR SERVICES
Large-scale retail is undergoing a transformation. Each retail partner is responding
to the changes involved in its own unique way and Royal Lemkes is helping
by providing customised solutions. In addition to our two main services, Sourcing
& Advice and Operations & Supply Chain, we offer numerous additional services:
Trade Marketing
Concept Development
Shelf Presentation
Category Management
Brand Development
Supply Chain
Services
Trolley Management
Network Optimisation
Supply Chain Finance
Qasus
Sustainability Advice
Quality Advice
E-fulfilment
Through our
sister company
REGUARDZ
Data & Digital
Business Intelligence
Online Stores
Apps
Replenishment
TRADE MARKETING
Trade marketing is one of the additional services we provide because the need
to offer a unique and distinctive plant range is increasingly important for our
customers. Together with the customer, our experts look at the best marketing
approach for the target group, given the possibilities and the customer’s
wishes. This enhances the buying experience and increases shoppers’ spending.
In 2018, for example, we developed the Mediterranean concept and the
Growers’ Pride (Kwekers Trots) brand.
“
We aim for intrinsic collaboration in our
industry with partners such as Royal Lemkes.
Together, we create better results to ensure
the best achievements in innovation,
sustainability and business practices. Progress
is assured when working collectively,
especially when it concerns commitment to
our people and our planet and to securing a
leading position for the
Netherlands in our industry.
Noelia Mansilla
Senior Vice President
Commercial Operations EMEA
Dümmen Orange
”
32
׉	 7cassandra://mlpDgLRRMeB2G0FMG1Ztevh4ORz2q6tLxlQ2xntbO0E+ `\ \^bio׉E)SUPPLY CHAIN SERVICES
The perishable plants supply chain requires specific knowledge and skills. Our
expertise allows us to continuously improve the supply chain. Due to our innovations
in customer service, forecasting, network planning and robotics during
2018, we are aiming to further improve our customer delivery services at the
lowest possible total costs.
Mediterranean project (visual FloraMedia)
QUALITY ASSURANCE (QASUS)
In 2018, we passed the certification audit for the new ISO 9001:2015 standard
with flying colours and have now switched to professional software to further
optimise our operational processes and make them easily accessible to our
employees. The various external audits performed at the request of our
customers have also all gone smoothly due to the good collaboration and deep
customer engagement of our staff.
The shift from a quality manual to a quality culture has been set in
motion, partly thanks to the use of Lean Management. As a result, employees are
closely involved in continuously improving our operational processes.
33
\^bio\^bioFבCט   Fu׉׉	 7cassandra://oMJfvD2b3jiE0EGwHsjnp1ZksxCRSGFkdjNMP9CyY3A D!`׉	 7cassandra://TPK_t6x-plol3E0AhxqynaCbVgs2OOnjQdXmBNDjcRc͜`׉	 7cassandra://63NA-HNC--UgabGsrillOisX5egyY3SB9hmy2qC3mOI1K`\ ׉	 7cassandra://w540kuCQxaStjaOw4P6Z73UxXU-s6MWPXrQaCr3K05M [,͠	p\^qio׉EE-FULFILMENT: REGUARDZ
We transferred our e-fulfilment activities to Reguardz in 2018,
a separate limited company. Dedicated to e-fulfilment in
horticulture, Reguardz aims to optimise the services outlined
below in close consultation with retailers. Reguardz is here to
support your e-commerce strategy.
DIGITAL & DATA
In 2018, we launched new online stores for three customers, making it easier for
shop employees to place orders and consult other information. We also optimised
the replenishment module for one customer.
34
׉	 7cassandra://63NA-HNC--UgabGsrillOisX5egyY3SB9hmy2qC3mOI1K`\ \^bio׉ECustomer Service Team
CUSTOMER SERVICE
In the past year, customer satisfaction at store level increased. We achieved
this by having first points of contact who speak the customer’s language and by
proactively contacting retailers in the event of deviations from orders or deliveries.
We also successfully rolled out the ‘special care’ concept for stores that required
extra help. And because we developed a dashboard for each customer,
we were also able to manage KPIs better: ‘in full, on time, no error’.
“
For the first time in Kingfisher’s horticulture
history, we will be able to say that we are a
completely open book and transparent with our
supplier. By Kingfisher and Lemkes working as
one, we can get the best prices and quality as
well as a full logistics service provision across
our European stores. We are looking forward to
what this partnership can bring.
”
Kirsten Ferguson
Group buyer
Christmas, Garden Care and Horticulture,
Kingfisher
35
\^bio\^bioFבCט   Fu׉׉	 7cassandra://pB3sZSf-qBE1zAzCH_fCxnWYtrq2zEWQW1so1IMqw6E q`׉	 7cassandra://UcuNEXONqQ-V9o4dbOcB5FcS_dvEDHttQWsLYcOiY6s``׉	 7cassandra://cIzxbjDTEAYcGOG_j1YN2PbZkmlbA8BiOKZ-oAtks6U:i`\ ׉	 7cassandra://uBRJZ-dOE8quvA64YgiCLrVpdER6ugTNZ6OUB_bnkb4 Z,͠	p\^rio׉E4Our growers
W
e work closely with the best
growers and breeders in the
world. By working together intensively
and by focusing on long-term
partnerships, we create a sustainable
chain and a distinctive range for our
customers.
STRATEGIC SOURCING
A wide sustainable range can only be
offered in close cooperation with suppliers.
In 2018, we intensified cooperation
with our top 100 growers and made
long-term agreements. Thanks to our
buying volume, our customers can benefit
from a high-quality product range
at competitive prices. Moreover, we
believe in the growing importance of
‘local for local’ and are therefore committed
to ongoing local sourcing of our
offer for the international market.
“
TOGETHER, WE CREATE A DISTINCTIVE PRODUCT RANGE
SUSTAINABLE SOURCING POLICY
At the end of 2018, we further outlined
our sustainable sourcing policy. Four
themes will guide us in the coming
years:
Promoting of integrated pest
management
Reduction of the use of plastic in the
supply chain
Reduction of CO2 emissions
Working conditions in the supply chain
SELF-BILLING FINANCE
In 2018, self-billing went live. With this
service, Royal Lemkes takes the administrative
burden of invoicing off
our suppliers’ hands. This form of cooperation
saves both the supplier and
Royal Lemkes a lot of time and ties in
perfectly with the earlier introduction
of supply chain finance.
At Kwekerij Wouters, we have for years believed in
building long-term partnerships with the aim of
growing together. Transparent, professional, reliable
and working collaboratively: that’s what our relationship
with Royal Lemkes represents. Together, we look for
sustainable, new products and packaging, so we can
continue to surprise and impress customers. We are
proud to have been a supplier to
Royal Lemkes for so many years.
”
René Wouters
Kwekerij Wouters
36
׉	 7cassandra://cIzxbjDTEAYcGOG_j1YN2PbZkmlbA8BiOKZ-oAtks6U:i`\ \^bio׉Eq“
Genuinely good cooperation is based on at least two
pillars: truly wanting to understand each other and
truly respecting each other. I know I’m not only
speaking for myself when I say we have every
confidence that Royal Lemkes truly wants to
understand us and truly respects us. This trust
translates into opening new doors together and
working collaboratively to make the world a bit more
beautiful. We shall continue
to strive for this in 2019.
”
Thomas Bunnik
Bunnik Plants
Suppliers’ Day: In January, we received our top 100 suppliers and
updated them on opportunities and developments in the retail sector.
37
\^bio\^bioFבCט   Fu׉׉	 7cassandra://AOhbjZBbYq4TpjmEysBrZ76ymLN8d2KC0eLOtIUj5Tk ph`׉	 7cassandra://7RlLTLCEcrwltqxL8X12ZrkkegKMtMV3NMa6ZT59O_Uͷ`׉	 7cassandra://TSvrM32kmevQSEE2M09pQjWzYSWNKZSICq7uF8K1JDU2`\ ׉	 7cassandra://yKxnfu9E406HGvrmWVHxiAJavg47uLOGJcm_990-Avc Ga,@͠	p\^rio׉E\Our logistics partner
E
TOGETHER ON THE ROAD TO A SMART SUPPLY CHAIN
ach year, we deliver more than
100 million plants directly to over
2,500 retail outlets in 34 countries.
We cooperate closely with our supply
chain partners:
from the best
growers and suppliers to the most
reliable temporary
optimise
the
employment
agencies and carriers who meet retail
conditions. Together, we can
continuously
supply
chain to make it more efficient, more
reliable and more sustainable.
The past year certainly had its challenges
as a result of both growth and
availability: growth in revenue and
customers’
expectations regarding
our services; and availability in terms
of plant supply, temporary staff and
transport capacity.
“
We all want efficiency, effectiveness and integration. The
same goes for Royal Lemkes and Mandersloot. We are
therefore joining forces to generate ongoing innovation in
the field of automation with a view to the future. After all,
working smarter, sharing data through the cloud and the
standardisation of documents and data – such as transport
orders, invoices and statuses – is essential in these
times. Looking ahead, we want to work together on more
advanced forecasting tools to gain ever better insight into
volumes. By working jointly, we can grow together in an
increasingly digitised world.
”
Henri Groothuis
IT Manager,
Mandersloot
38
׉	 7cassandra://TSvrM32kmevQSEE2M09pQjWzYSWNKZSICq7uF8K1JDU2`\ \^bio׉E-rs
SUPPLY CHAIN PLANNING
In 2018, we therefore established the
Supply Chain Planning Department
to improve planning and prevent problems
rather than having to solve them.
We continuously measure our performance
based on various ‘on time, in
full, no error’ scores for each customer
and supplier. During the year, we also
further intensified our cooperation with
carriers and temporary employment
agencies.
ROBOTICS
A long-term response to growth, complexity
and scarcity involves robotics,
with the ultimate goal of making our
services even better. The green light
for the robotics project in 2018 means
that we are currently testing and developing
our robotics and automation
processes at full speed.
“
Expanded cooperation during 2017 helped our
partnership reach new heights. Moreover, high service
level requirements pushed our operating model to excel
every single day. The need to find creative, innovative
solutions to daily challenges enhanced our collaboration
even further. Royal Lemkes’s core values, such as
reliability, strong engagement and craftsmanship, paved
the way for our cooperation. These values thoroughly
encompass the essence of SIGR Bizjak as well.
We keep our promise, which is to always go the extra
mile for Royal Lemkes and its customers.
”
Natascha Pogacnik
Group CEO,
Sigr Bizjak
39
\^bio\^bioFבCט   Fu׉׉	 7cassandra://EvpGLPDPEQuBbH1L0MONWEdOyPVFR2fFGJIWT6Nj5mI ʙ`׉	 7cassandra://8NBnEcJBvMfqXlC2sN7_ZcibFIOcfFO8N4J9TEvaB9I͐g`׉	 7cassandra://7E4BxDcPepcr-Hm8G9UPTY1zPVUD-teuPloEewuxnuw+`\ ׉	 7cassandra://v1GIWYeAjyaC2XHSrSsi23EzihWU6QvnTNb8efvI2WE ر+͠	p\^rio׉E MAY WE INTRODUCE… Jeroen is a project
manager at Royal Lemkes. Has been with the
company for 25 years. Owns a paludarium.
Enjoys whisky. Is aiming for Lean Black Belt
certification.
40
“
I’m still growing
every day.
”
׉	 7cassandra://7E4BxDcPepcr-Hm8G9UPTY1zPVUD-teuPloEewuxnuw+`\ \^bio׉EAn interview with
Jeroen Ruijs
DO YOU HAVE A FAVOURITE PLANT?
“That would have to be bromeliads. I have them at home in
my paludarium – a tropical rainforest within an aquarium –
which also hosts four poison frogs. I’ve never been to a real
tropical rainforest, but Costa Rica is high on my bucket list.”
WHAT ARE YOU MOST PROUD OF WHEN YOU LOOK BACK
AT 2018?
“Robotisation, which is currently in full swing. This technology
is not to replace people but to help us work more efficiently
and accurately and be less dependent on flex workers, who
are increasingly difficult to find. The first five robots that can
drive Danish trolleys are currently being tested in our halls.
You won’t find these robots anywhere else in the world. I’m
incredibly proud of that.”
HOW DO YOU APPLY WHAT YOU LEARNED ABOUT LEAN
MANAGEMENT IN YOUR DAILY WORK?
“When there’s a problem, we often rush to find solutions.
With Lean, you take a step back. Sometimes, you must ask
‘why’ five times before you get to the core of the problem.
For eight weeks during the programme, I had to make a daily
video in which I explained what I would do better the next
day. It forced me to apply Lean immediately. Even though
I’ve been working at Royal Lemkes for 25 years, I’m still
growing every day.”
HOW DO YOU GROW ‘TOGETHER’?
“By first developing yourself and then coaching others. Instead
of solving problems myself, which may be the fastest
course of action, I want to take time to help others. That benefits
the entire organisation.”
41
\^bio\^bioFבCט   Fu׉׉	 7cassandra://yoBmDz1PSyDd4y3l0VjXwAVCO7D4AYtUoVa6V2_TM_c h`׉	 7cassandra://E7Y_mV9XZ5VkVHOcGBSjKPuRO9AMJIYJb64-Q4POeG0N`׉	 7cassandra://TUra4GcOap85PIxWM4hvrhE23BlxodReXFahGJuPgbcL`\ ׉	 7cassandra://S5nmFXrkP6HnaxCemtIsLElFXV5dvka_QbOgHfNsfOM #͠	p\^sio׉E׉	 7cassandra://TUra4GcOap85PIxWM4hvrhE23BlxodReXFahGJuPgbcL`\ \^bio׉E )Our sustainable mission
#GrowingTogether
\^bio\^bioFבCט   Fu׉׉	 7cassandra://fIgakjfktU0OILkc3bwipv67fmSN8FhOtgFnkvHb2yc ` ׉	 7cassandra://wEBiLQrCsEU9J6beqGo3cdJBeL_G4Bc1rIio21Ud48kͤ!`׉	 7cassandra://eYn2lSLqe8_uyNHti3ID3ANfgz3_fER9Cc8KiI1dnqo1q`\ ׉	 7cassandra://L06KLzC52OC7ZIGMaj644OX1zlkkjYvp7B8vIw_iNFw !ͬ:͠	p\^tio׉E|Our sustainable miss
A
TOGETHER, WE CREATE A GREENER FUTURE
lthough plants make the world a more beautiful and greener place, our
sector still faces a number of challenges in the area of sustainability. CO2
emissions, plant protection products and plastics: we can and must do better.
We are working hard to improve every day. At Royal Lemkes, we have taken
up the role of frontrunner in the sector. We want to make the entire chain
more sustainable, from grower to consumer. We do this by working together,
by connecting all partners and by sharing knowledge.
SUSTAINABLE DEVELOPMENT GOALS
An end to extreme poverty, hunger, inequality, injustice and climate change.
A peaceful, fair and sustainable world. This is what the United Nations wants
to achieve by 2030 through 17 Sustainable Development Goals (SDGs). Royal
Lemkes supports these goals through our parent company, Green Sparkle (see
page 60). We contribute to achieving the SDGs by providing financial support,
sharing knowledge and connecting parties based on ‘business as a force for
good’. Our focus on a number of SDGs has therefore been embedded in our
strategic ambitions.
44
׉	 7cassandra://eYn2lSLqe8_uyNHti3ID3ANfgz3_fER9Cc8KiI1dnqo1q`\ \^bio׉E/ssion
SIX SUSTAINABILITY THEMES
At Royal Lemkes, we focus on ‘planet-related’ themes, such as climate, biodiversity
and natural resources; however, sustainability is much broader. Society also
deserves our attention and we do our bit in this respect. For example, we donate
unsold plants to care homes and food banks, and of course, we promote safe
and socially responsible working conditions throughout the horticulture supply
chain. We have enshrined this in three ‘people-related’ themes. For each theme,
we have defined our ambitions for 2020 as well as the steps we must take to
achieve them. The section ‘Our People’ sets out the ambitions for our employees.
Our focal points for sustainable development
employees
climate
working
conditions
biodiversity
society
natural
resources
45
planet
people
\^bio\^bioFבCט   Fu׉׉	 7cassandra://OPOEHP_1ztnG2rL-W8pAOy_oNfnwTG5VUsMFfBMApnQ O`׉	 7cassandra://7EdVX8x2JRjDrrfMSJvDtpH0uNJ7IHDMB5rH5p_DS-E͌`׉	 7cassandra://T1tGFm-noXVFF0KUh0ynPZVopij4mXzdF2E2FUvmSgM(`\ ׉	 7cassandra://FPI-fxCM1LUvgV6CRWiSC_ewubOdo_acfeYrMHhoufw t-͠	p\^tio׉EFSUSTAINABILITY THEME 1: CLIMATE
Our contribution to SDG number 13
klimaatclimate
Through various energy saving solutions and the use of renewable
energy in our building, the CO2 footprint of our gas and electricity
consumption has decreased considerably in recent years. A small portion remains
that cannot be covered by our battery container or the installation of an
extra heat pump. The increase in consumption for this portion in 2018 was due to
the exceptionally cold months of February and March.
In 2018, we entered into a partnership with FairClimateFund, through which we
compensate the CO2 emissions of our business travel. We have chosen to support
a biogas project in India. Our aim for 2019 is to offset not only our business
travel but also our consumption of gas and electricity.
“
To succeed in sustainability, cooperation is essential. Royal
Lemkes, Royal FloraHolland and three other large trading
companies are working together to accelerate sustainable
development. Royal Lemkes demonstrates leadership on
various themes, such as certification and packaging.
Consumers want to know where a product originates from and
that it is produced with respect for people and the planet. Royal
FloraHolland wants to support customers like Royal Lemkes by
placing even more emphasis on offering reliable information in
its marketplace, for example about the certification status. This
allows growers to raise their profile and customers
to purchase more effectively.
”
Stefanie Miltenburg
Sustainability & Sector Partnerships
Royal FloraHolland
There are 5 charging
points in our car park.
46
׉	 7cassandra://T1tGFm-noXVFF0KUh0ynPZVopij4mXzdF2E2FUvmSgM(`\ \^bio׉E'Development CO2 emissions*
2012
gas and light
2013
2014
business fleet
2015
2016
2017
business travel
2018
compensation
*Emissions from our business travel have in recent years been based on CO2 indicators made
available by the Dutch government. From 2018, we are able to report exact emissions data from
our leasing company. This information has revealed we have underreported emissions in previous
years. We have applied a correction for this.
The Royal Lemkes premises
There are 3,900 solar panels on the
roof of Royal Lemkes.
All the lighting in our building
is LED.
Our battery stores energy
which enables us to provide
45 employees’ homes
with 100% sustainable solar
energy.
We have 4 e-bikes available for employees,
with which we cycled 3,827 km
this year.
47
Revenue in € million
CO2 emissions
\^bio\^bioFבCט   Fu׉׉	 7cassandra://7ZJM2PJBkZcCooXFUXktdCV_PTBZDdjGC5fRNUvQBfg +`׉	 7cassandra://N4iz4aP_EOdY_EonyCz5BkV7-ri6-fo_WUzcg-Biv0gh`׉	 7cassandra://z30wcZy5FXNgYmlzVdQ-IlOOOQDrLj86cnZPqHBsTNo70`\ ׉	 7cassandra://bPgZOKF4dUD7v-EgbVNvkcup3SugTr6hz9D8f5ex7vM m,͠	p\^uio׉E	rSUSTAINABILITY THEME 2: NATURAL RESOURCES
Our contribution to SDG numbers 12 and 14
natural
grondstoffen
resources
In 2018, we turned our attention to the use of plastic in the horticulture
supply chain and focused on three areas: reduction of plastic,
recycling or reuse of packaging and renewal. In association with peer competitor
Van Dijk Flora, we have signed up for the Plastic Packaging Waste as Raw Material
(KVG) pilot. During the pilot, we shall investigate the possibilities for using
recycled household plastic waste in packaging materials for the horticulture
sector. The results will be presented in November 2019. In addition, we are in
talks with three customers to start pilots for reducing plastic in 2019.
SUSTAINABILITY THEME 3: BIODIVERSITY
Our contribution to SDG numbers 12, 13 and 15
biodiversity
Together with our suppliers as well as various knowledge and sector
initiatives, including Glaskracht Nederland, Floriculture Sustainability
Initiative, Dutch trade association Tuinbranche Nederland and MPS, we
are working on improving sustainable production and how best to use integrated
pest management. During the sustainability workshop on Suppliers’ Day and
again on Sustainable Thursday, we also entered into discussions with our suppliers
about making the sector more sustainable. In addition, we are closely involved
with peer competitors Royal FloraHolland, FleuraMetz, Waterdrinker and
Dutch Flower Group in an accelerator initiative to improve transparency in the
supply chain and increase the percentage of sustainably traded products. Last
year, the proportion of sustainably traded products at Royal Lemkes rose from
73 to 81 per cent.
omstandighedenconditions
working
arbeids
Working conditions in the supply chain is one of the pillars of our
sustainable sourcing policy. We notice that working conditions are becoming
increasingly important for our customers as well. They request demonstrability
through certifications such as GRASP, BSCI and Sedex. By providing our buyers
with a so-called ‘buyer’s checklist’ when they visit suppliers, we are helping to
raise awareness in this area.
SUSTAINABILITY THEME 4:
WORKING CONDITIONS IN THE SUPPLY CHAIN
Our contribution to SDG numbers 1 and 8
*Sustainably sourced and traded products: Good Agricultural Practice (GAP) certified and both
GAP and Global Social Compliance Programme (GSCP) certified in high-risk countries.
48
׉	 7cassandra://z30wcZy5FXNgYmlzVdQ-IlOOOQDrLj86cnZPqHBsTNo70`\ \^bio׉ESUSTAINABILITY THEME 5: SOCIETY
Our contribution to SDG numbers 3, 6 and 9
society
In 2018, we supported various social projects, including the Waterpas
Foundation and the Plastic Soup Foundation. For more
information about the Royal Lemkes Foundation, see page 50. We also worked
with DSW sheltered workshop and delivered plants to numerous care homes.
“
At DSW, we are proud of our longstanding cooperation with
Royal Lemkes. Our employees find it hard to enter the labour
market. Royal Lemkes gives them the opportunity to participate
and develop their talents. They certainly enjoy working
in the logistics heart of this wonderful, socially-minded
company. Inclusive entrepreneurship is the new ‘normal’.
Royal Lemkes is a company which other employers can
learn from when it comes to inclusive employment. Practice
has shown that where there is a will, there is a way. This does,
however, require thinking in terms of possibilities, taking a
conscious step and engaging in corporate social responsibility.
Royal Lemkes and DSW are perfect partners when it
comes to growing and developing employees.
”
Johan van den Berg
Jobhouse Manager, DSW
&
Fransje Dofferhoff
Senior Accountmanager, DSW
Sustainable Thursday
49
\^bio\^bioFבCט   Fu׉׉	 7cassandra://SM9f9GTQDtOcJS95P4MBWr8durCKA-U2gbboarKnZ5w `׉	 7cassandra://wJQqdICBpTBQ90UJHsJ4D3PGSX90OQg2nPy-W3qaurEG`׉	 7cassandra://C2HyIHk7F7zR7Eg2yPIPLiImgECpVH1ickQNE6BI_zU=`\ ׉	 7cassandra://eY0Xh8Iuwb7GKj_Yxgs6zMfqqQxwGvr19-JhofXNMeI , ͠	p\^uio׉E2Royal Lemkes Foun
T
SHARING IS MULTIPLYING
he Royal Lemkes Foundation
believes that people can make
a difference by working together.
We would like to see the economy
and society move closer. This would
mean the economy again being at
the heart of society, whereby a better
understanding of different groups
and a belief in everyone’s potential is
encouraged. In turn, this would lead
to an increase in mutual appreciation,
empathy and a service-oriented attitude,
resulting in better relationships
between people, a more sustainable
living environment and a stronger
economy. The Royal Lemkes Foundation
therefore supports projects that
focus on ‘green and togetherness’.
CHRISTMAS BREAKFAST
During the 2018 Christmas breakfast,
20 cheques were handed to employees
who had nominated charities
as part of the ‘Gesture of Encouragement’
donation project. The following
social initiatives received a financial
contribution: Logeerhuis De Buren, Bij
Anders Foundation, All the Way Foundation,
Santa Run Den Haag, Samen
Sterk zonder Stigma, Mariëtte’s Child
Care Foundation, Bake for Life Foundation,
ElizaYo Foundation, Hartige Samaritaan
Foundation, Woord en Daad
Foundation, Plastic Soup Foundation
and Waterpas Foundation. In their own
different ways, these initiatives aim
to make the world a better place, not
least by ensuring that no one is excluded
from society. We are also in talks
50
with several organisations that are eligible
for structural aid over a threeyear
period, such as Waterpas Foundation,
an organisation that provides
clean drinking water in Mombasa.
׉	 7cassandra://C2HyIHk7F7zR7Eg2yPIPLiImgECpVH1ickQNE6BI_zU=`\ \^bio׉ETndation
2018 Christmas breakfast:
presentation of cheques to employees
“
We focus on improving the living environment and
working conditions at home and abroad by making our
knowledge of agriculture and horticulture available for
free, for example, or by granting microcredits.
”
Marion Faas
Secretary of the
Royal Lemkes Foundation
51
\^bio\^bioFבCט   Fu׉׉	 7cassandra://ZEsVJ9v9uTslWsIeLl7h64l0Gv6I3COADVfegnlvyzg ;`׉	 7cassandra://AadkQECWlBi6a-80aVIVPcAQkMEz_k-hW2gJKSVy-Zc͙`׉	 7cassandra://nycJD-pMPgItxQq0MJzwCHZyhntD4bqcq1d81pUfEAc.%`\ ׉	 7cassandra://_4Fk-ooecEcWPHWbpxHJ6R1QHAR7URp709kTebK4n-I R8+͠	p\^uip׉E)MAY WE INTRODUCE… Aad is a quality controller
at Royal Lemkes. Can’t sit still. Used to
be a dairy farmer. Has a farm with 250 livestock.
Feels he’s never too old to learn. Followed
the Personal Growth Programme and
Pizza with Covey.
52
“
Together, you can create
something beautiful.
”
׉	 7cassandra://nycJD-pMPgItxQq0MJzwCHZyhntD4bqcq1d81pUfEAc.%`\ \^bio׉E1An interview with
Aad Westerveld
IF YOU WERE A PLANT, WHICH ONE WOULD IT BE?
“I wouldn’t be a plant because I can’t sit still. As a quality controller,
I sometimes walk more than 20 kilometres a day – at
least, that’s what my pedometer says. And I don’t sit still at
home either, as I keep chickens, rabbits, guinea pigs, dogs
and horses on my farm. Once a month, I convert my chicken
shed into a pub with a live band and friends. New friendships
form at these get-togethers, so there’s a lot of added social
value.”
WHAT ARE YOU MOST PROUD OF WHEN YOU LOOK BACK
AT 2018?
“I’ve learned a lot thanks to courses like Personal Growth.
At times, I say what’s on my mind without a filter, so I want
to learn to communicate even better. A lot is invested in the
younger employees, but continuous learning is just as important
for the older ones.”
WHAT DO YOU DO DIFFERENTLY BECAUSE OF THE
COURSE?
“Before, I mainly used to tell other people what to do; now
I’m more inclined to ask colleagues how they would solve
a certain problem. And sometimes, someone has a brilliant
plan. By treating each other with respect, you build goodwill
and can put up with much more from each other.”
HOW DO YOU GROW ‘TOGETHER’?
“By talking to people. At the Pizza with Covey sessions by
‘Covey guru’ Michiel de Haan, colleagues from different generations
and departments sit together at the table. That
creates a really valuable bond. It makes it easier to approach
each other and make use of everyone’s expertise. Together,
you can create something beautiful.”
53
\^bio\^bioFבCט   Fu׉׉	 7cassandra://4_1Sce2vCkZESDfqc1hPfxGvNLelwbJ1kQKKRhp95fg `׉	 7cassandra://J_XfjCfzD6KsfVffoNQ_jDA5gNWx4WYtJuMa85CMUBw`׉	 7cassandra://47tK8enNuYGdO7JK5h3vw0WXBZajM9BIgubp7La1w3sA`\ ׉	 7cassandra://z_3fXX83LdvJSsYvAoAGiBEVg-bshmNbNvBEJW_A4tU '͠	p\^vip׉E׉	 7cassandra://47tK8enNuYGdO7JK5h3vw0WXBZajM9BIgubp7La1w3sA`\ \^bio׉EOur figures
#GrowingTogether
\^bio\^bioFבCט   Fu׉׉	 7cassandra://VD-ynQu11GEIn0OjMO9lTXltw_VRQkm0Yjm7PRDe2lw ` ׉	 7cassandra://poT40Esvm4uZ5h82wh4xWHWJjDbW2n2fGipFnOM5c9Ag`׉	 7cassandra://gJR0DXnptMneaX5vMvmqg2mxhxnB1mvz_bVNftjEE_I`\ ׉	 7cassandra://8BowSOuXSJMrlnAlvR20yl-MrWg9TpQvcZPavnJVleo͇-͠	p\^vip׉E=Financial results
A
GROWING TOGETHER SUSTAINABLY
lthough revenue and profit are not our main motives, we do believe in
economies of scale. Growth helps us to professionalise our business
and make an impact. We believe in a ‘minimum viable profit’ and for our
company that is between 1.5 and 2 per cent. We intend to continue to invest in the
coming years, including in robotics.
REVENUE DEVELOPMENT
In terms of revenue development, our revenue grew to 265 million euros
in 2018 and increased with all our customers. Last
year, we welcomed
a new customer from the UK. In 2019, we again anticipate
revenue growth with almost all our customers and expect to welcome another
new customer.
280
270
260
250
240
230
220
210
200
Revenue development
275
265
249
249
222
2015
2016
Net revenue in € million
2017
2018
2019
forecast
56
׉	 7cassandra://gJR0DXnptMneaX5vMvmqg2mxhxnB1mvz_bVNftjEE_I`\ \^bio׉ERESULT DEVELOPTMENT
Our bottom line increased slightly. This was partly due to a better revenue mix
and margin, but we also managed costs more effectively and improved the quality
of our services. Claims and failure costs were therefore reduced. We expect
a similar result in 2019, which will require a great deal of effort in managing
cost-price increases effectively on a number of fronts.
The solvency for 2018 has increased to over 30 per cent, placing it significantly
above our internal standard.
1.50%
1.40%
1.30%
1.20%
1.10%
1.00%
0.90%
0.80%
0.70%
Result development
1.34%
1.28%
1.18%
1.09%
0.98%
2014
Pre-tax profit (%)
2015
2016
2017
2018
57
\^bio\^bioFבCט   Fu׉׉	 7cassandra://oI6D0mtH-07c8kcDp16onSwoJB4vVgUpzjYph12_iqg P`׉	 7cassandra://bcWoQlImlNISZ6NeA_Ig7OuuJ-_EP2-Uznr3oVzN2BcP`׉	 7cassandra://tHd5WFjHPi3gEy1Bn2oMWLmdg-Noilv59bxqiLwv6_AB8`\ ׉	 7cassandra://Y5C4tODFPgRJXnC3aYJ3GRFJqIZg_yH5DGTm5SoWl_o W͠	p\^vip׉E׉	 7cassandra://tHd5WFjHPi3gEy1Bn2oMWLmdg-Noilv59bxqiLwv6_AB8`\ \^bio׉EGreen Sparkle
#GrowingTogether
\^bio\^bioFבCט   Fu׉׉	 7cassandra://mXrR2EMMsZCrob16Gqw3yem1H5G1jtb509apMbRdyQU `׉	 7cassandra://f8HfXW_bpDbMkukXo-jJrK1xAspzajqxsbJoTDO6ZDo͙`׉	 7cassandra://kVKR5ydLnK4dci4LHnEUYP2vgJIoXl94Ce89Liekteo.h`\ ׉	 7cassandra://QTTYe75ozT75O3dH_7mqI9ZO_qbLVNXzGEVbJLE46G0 nD͠	p\^wip	׉E:Green Sparkle
G
STEWARDSHIP
reen Sparkle is Royal Lemkes’s parent company and the family trustee
fund of our owner Cees van der Meij. Several companies fall under
the Green Sparkle umbrella and are separated into three divisions: Horti
Entrepreneurs, Social Entrepreneurs and Impact Entrepreneurs. All companies
under the Green Sparkle banner support the UN Sustainable Development
Goals (see page 44).
GROWING GREEN
Profitability is essential to a company’s
survival. Only by making a healthy
profit can we continue to invest in our
mission sustainably – in other words,
green! We want to lead the way. A
healthy profit with respect for people
and the planet is at the heart of everything
we do.
GROWING CHANGE
We care about the world around us,
so we look beyond financial gains.
Above all, we want to have a positive
impact and help create a better world.
A world where we pay attention to the
quality of life, to human dignity and to
our beautiful Earth.
GROWING TALENT
We need people who are willing
and able to make a difference. That
is why we encourage people to
develop their talents. To be inquisitive
and to seek challenges and acquire
knowledge. Because when talented
people are given all the space and support
they need, great achievements are
possible.
Horti Entrepreneurs
Social Entrepreneurs
Impact Entrepreneurs
60
׉	 7cassandra://kVKR5ydLnK4dci4LHnEUYP2vgJIoXl94Ce89Liekteo.h`\ \^bio׉E“
Green Sparkle is an incubator for sustainable
entrepreneurs and creative minds who want to do
things differently and make a positive
difference based on three important core values:
Growing Green, Growing Talent and Growing
Change. Doing business sustainably,
growing together and creating a better world
together. A single spark can unleash a blaze of
sustainable change.
”
Cees van der Meij
Owner of Green Sparkle
61
\^bio\^bioFבCט   Fu׉׉	 7cassandra://aMO05PB3yVN_ytvNkKyIFh1Sh5eHIIB2uXIfE2eofmQ q`׉	 7cassandra://Lja8SuIFPXY58fTIKJrzCkjhQ9azz8PfP5njElc_0MM͙`׉	 7cassandra://l5GWFYiuiMBF-TuIhVbnw3AMHMVu6oGM3fJAElsfzAQ,`\ ׉	 7cassandra://4e2rHnL-3l8xP34wl_yuQ7eUhjpjMHuxU6hYx7hjjc4 	+͠	p\^xip׉E/MAY WE INTRODUCE… Fred Is OBI senior
account manager at Royal Lemkes. Doesn’t
have green fingers but does have a
knack for setting up successful plant supply
chains. Loves motorcycling. Completed
the Personal Leadership Programme and
the NEVI Procurement Programme.
62
“
We solve
it together.
”
׉	 7cassandra://l5GWFYiuiMBF-TuIhVbnw3AMHMVu6oGM3fJAElsfzAQ,`\ \^bio׉EdAn interview with
Fred Cornelissen
IF YOU WERE A PLANT, WHICH ONE WOULD IT BE?
“A cactus, maybe? Spiny on the outside, soft on the inside.
I expect people to do their work properly, but the social aspect
is just as important to me. So, I keep team spirit high
and together we celebrate our successes.”
WHAT ARE YOU MOST PROUD OF WHEN YOU LOOK BACK
AT 2018?
“Due to planning issues, we often had to deal with huge
quantities of plants in a short space of time. Before, this used
to lead to frustrations on a personal level, but this year we
kept it professional. Everyone could look each other straight
in the eyes and the customer was satisfied. We were completely
exhausted by the time we went on holiday, but we
were proud of what we had accomplished together.”
HOW DO YOU APPLY WHAT YOU LEARNED IN THE NEVI
PROCUREMENT PROGRAMME?
“When I started as a buyer at Royal Lemkes, we often
sourced plants based on a trading relationship with growers.
Thanks to NEVI, I have learned to apply supplier
management to create as much value in the supply chain as
possible together with growers. It is precisely because I can
continue to develop at Royal Lemkes that I am still here, in
the right place.”
HOW DO YOU GROW ‘TOGETHER’?
“I tend to be a control freak and have had to learn to let go.
I now aim to connect our customers directly to my team
members. After all, they have more specific product knowledge
than I do. I like that some team members take the initiative
to do things that are not in their job description. They
must feel confident to do it their own way. If something goes
wrong, we solve it together.”
63
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