×‰?×B!×‘C’×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://uqRZsdkZeDkVwxdhC42N_JQEP30xk7YQzhExM5CbJ_cÎ •0Í` Í†ÍI×‰	Ú 7cassandra://zzVm8fa6Fz5lUdK4j1aRwK-7FD1VIQun1EjTbrOpfeUÍ€#Í` Í@Íà×‰	Ú 7cassandra://rmxU1taQhpeBiEroM8QY6GV3jk9XKmjRFDikJbq1UXIÍÃÍ`Ì«Í ×‰	Ú 7cassandra://MwQZmMCdiAADremp9xw6keoaMEZj5sOtMY53eo_IRPQÎ 8÷Í´ðÍ Í Íñ×cQU.ùE…b³os×˜š   ÍÐÍ8u×ˆœ×   H“×lj  ×ˆE×cQU-ùE…b³oY×‰E¿AN OVERVIEW OF LAVNCH SERVICES
×‰	Ú 7cassandra://rmxU1taQhpeBiEroM8QY6GV3jk9XKmjRFDikJbq1UXIÍÃÍ`Ì«Í ×cQU-ùE…b³oZ×cQU-ùE…b³oYÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://f53VT71703Lo45Ca119yV-rOMuUU0le9Lh8-FDXkGagÎ =wÍ`Í†ÍI×‰	Ú 7cassandra://9_ce9SXsVOM6NCLubfM8KIjtcHqlQrVuuAHfdUDw_50Í=òÍ`Í@Íà×‰	Ú 7cassandra://R51h_8y_ALyeUBDLKvmfj9yf_YKbzxEEgJ-H-0fjDQ8ÍvÍ`Ì«Í ×‰	Ú 7cassandra://sO3wN_tBDKrreJ_qlNbGTM98AOVSgmuMV50ANJeUKX4Î y?Í Í Íñ×cQU.ùE…b³ov×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://sN2g85LvEY_lP7aaFv_LvOse2wgk303yu1dVrjtrqwEÎ ûnÍ`Í†ÍI×‰	Ú 7cassandra://fEHkdEpCM3TbyO3chLCsSyag2nAK8_pPbzh7KvcNhCMÍ<qÍ`Í@Íà×‰	Ú 7cassandra://xloY7p5xS2tLHO3hicQpJEAtRvXZULqaIvvVmiinxfIÍfÍ`Ì«Í ×‰	Ú 7cassandra://nmgwg0jF3nH7cCla4fsIvPanqFaa2Pg31xfxSl-2Nd8Í¸–Í Í Íñ×cQU.ùE…b³ow×‰EÚ [LAVNCH]
Weâ€™re excited to bring our newest all-digital
publication, LAVNCH [CODE].
Learn more about LAVNCH [CODE] on page 8.
2
×‰	Ú 7cassandra://R51h_8y_ALyeUBDLKvmfj9yf_YKbzxEEgJ-H-0fjDQ8ÍvÍ`Ì«Í ×cQU-ùE…b³o[×‰EÚŸ[LAVNCH]
LAVNCH HIGHLIGHTS
What is LAVNCH...........................................................................4
Who LAVNCH Serves....................................................................6
LAVNCH [CODE]...........................................................................8
LAVNCH BLAST.............................................................................14
LAVNCH NETWORKING...............................................................15
LAVNCH HYBRID..........................................................................16
LAVNCH DAY................................................................................18
LAVNCH & LEARN........................................................................20
LAVNCH VTS................................................................................22
LAVNCH CREW............................................................................23
3
×‰	Ú 7cassandra://xloY7p5xS2tLHO3hicQpJEAtRvXZULqaIvvVmiinxfIÍfÍ`Ì«Í ×cQU-ùE…b³o\×cQU-ùE…b³o[Í Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://3XgLhaHm5g6OebrJ5m4fCEXU-LQ7ZEi42WmkDj02kisÎ v@Í` Í†ÍI×‰	Ú 7cassandra://psYBgILsVpRvkFb6bZHhgP6u6umFM6Jcysrqk2i16MgÍVÃÍ` Í@Íà×‰	Ú 7cassandra://6tlu8VycakRop9NO9D988UEJn4e4NWM7Pr7Koz6MAo0Í4Í`Ì«Í ×‰	Ú 7cassandra://5nC4Aw9TudiJWR8BTMi3XbOykMeqcw-oL--cMlt5PqwÍ0BÍ*Í Í Íñ×cQU.ùE…b³oz×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://nQQkVkFF0RVppWAacRHbSaI7Yc_meg_CE9dDTNHZHacÎ s'Í`Í†ÍI×‰	Ú 7cassandra://uxWRMZU51z9kLynXyD2ZZlDSpKBK9SnR5jkfGQNs2wYÍfÍ`Í@Íà×‰	Ú 7cassandra://mRBu6RLBNjJy-MXsTeZS0Gr_VoNpPMR8PhXyxBAgIdYÍ#Í`Ì«Í ×‰	Ú 7cassandra://UquMt9BhAr0oh6NcgKg4pMhMz1ddCoQwtklyVf4V6RIÍ-íÍ Í Íñ×cQU.ùE…b³o{×‰EÚV[What is LAVNCH?]
LAVNCH, The One-Stop-Shop for Technologists
If youâ€™ve been a fan of LAVNCH for the last three years, you know us
as a hybrid and virtual event and lead-generation platform. But weâ€™re
So. Much. More. Today, LAVNCH is a members-based community of
technology enthusiasts excited about the future of ProAV and emerging
trends.
Donâ€™t worry -- weâ€™re still going to be serving up the events (and leads!)
you know and love, but weâ€™re embracing new areas of the technology
industry, like extended reality (XR), VR-based meeting technology and
lead-based content creation. Weâ€™re making new friends along the
way, inviting event design professionals, architects, interior designers,
advertising agency professionals, experiential marketing planners and
immersive production specialists into our LAVNCH community.
3...
2...
1...
0...
4
×‰	Ú 7cassandra://6tlu8VycakRop9NO9D988UEJn4e4NWM7Pr7Koz6MAo0Í4Í`Ì«Í ×cQU-ùE…b³o]×‰EÚ0[What is LAVNCH?]
...LAVNCH!
3 YEARS AGO
The idea for LAVNCH began with a vision from THE rAVe Agency to help
connect everyone in our industry, wherever we were. ProAV had become
a global market that topped $200B, and the industryâ€™s own technology
(with a little help from IT) was allowing us to be connected like weâ€™d never
been before. So we thought about it, and came up with LAVNCH, a global
technology platform that would take that connection to the next level,
transforming the AV industry. Little did we know then what we were about
to experience...
2 YEARS AGO
The pandemic hit. How would the AV industry move forward without inperson
events? Since 2009, weâ€™d been converting analog trade shows such
as InfoComm, ISE, CEDIA Expo, Integrate, DSE and NAB into digital ones,
shooting over 5,000 new product videos annually, so we knew exactly what
to do! Weâ€™d already been working on a virtual event platform, so we hurried
up and brought it into beta, holding our first-ever LAVNCH event in April
2020, in partnership with Zoom â€¦ well before we planned to. We combined
rAVe [NOW], our unique live event and trade show coverage with our idea
for a virtual platform, and LAVNCH was born -- the industryâ€™s first and
only proprietary virtual event platform. Since that first event in April 2020
(oh, how much weâ€™ve learned), weâ€™ve helped more than 85 brands launch
products virtually using the LAVNCH Platform.
1 YEAR AGO
Since debuting the LAVNCH Platform, weâ€™ve partnered with major brands
and associations to provide connection points to customers and members
alike, enabling integrators, manufacturers, designers and end users to
build better relationships online when in-person interactions just werenâ€™t
possible. Plus, weâ€™re producing best-in-class hybrid events where virtual
attendees actually feel like theyâ€™re a part of the event, and not just sitting at
home watching a video or a webinar.
0 TODAY
So whatâ€™s happening with LAVNCH today? Weâ€™re continuously innovating.
Weâ€™re adding to our team, adding to our technology and ready to LAVNCH
with you!
3
5
×‰	Ú 7cassandra://mRBu6RLBNjJy-MXsTeZS0Gr_VoNpPMR8PhXyxBAgIdYÍ#Í`Ì«Í ×cQU-ùE…b³o^×cQU-ùE…b³o]Í Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://I1gsySt76uCwvh_ENhNzDqmroXxNlDPe7jGE6fBePo8Î  Í`Í†ÍI×‰	Ú 7cassandra://D0j2CZPBC0NV4NsmU0CalqMxhcN-AsEAKW0giYn7jzoÍYrÍ`Í@Íà×‰	Ú 7cassandra://3ylcTI_zAwy378C2g3yFXBQ7zev5D2Sp6T_iIDaa3nsÍùÍ`Ì«Í ×‰	Ú 7cassandra://hSdo-GqL9csVOFDIBMuJGIUH7QsUCAU-wDQLO6vYvN0Í\²Í Í Íñ×cQU.ùE…b³o~×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://ZGxtDkG_rNg3dYM-HkuonAT7x05uHCIxDWSKooLLlhQÎ &%Í`Í†ÍI×‰	Ú 7cassandra://kRtCtnUelZQ4yj-wnnGugDxCAtidgcZMmcsnlrC1zjkÍ-ÀÍ`Í@Íà×‰	Ú 7cassandra://tA1v-1sUVfafMThZOYqzB9p-hIcilqONpB3VsQeByaUÍÛÍ`Ì«Í ×‰	Ú 7cassandra://cGvZSkr-te04syqrwEpmlbziI7zf7-_lhwE-I8zuJ2IÎ \Í Í Íñ×cQU.ùE…b³o×‰EÚêWho LAVNCH Serves
THE LAVNCH COMMUNITY
Whoâ€™s a part of our LAVNCH Community? You! And thousands of
other like-minded tech professionals who want to engage, learn,
network and better themselves.
LAVNCH Community Members include traditional AV, IT, UCC and
digital signage professionals. But weâ€™re expanding and welcoming
content creators, visionaries, event design professionals and more
-- youâ€™ll see!!
All LAVNCH Community Members are vetted and verified by THE
rAVe Agency team. Many are industry veterans -- AV insiders, to us
-- that are already familiar with how the platforms works, and come
back because of the high quality content that continues to come out
of LAVNCH -- but many are also people new to the industry, or part
of adjacent tech communities that are overlapping with AV/IT more
and more. The platform is easy and intuitive for them to use too!
You can leverage LAVNCH Members whenever you use any version
of the LAVNCH Platform. Reach the community by hosting your own
LAVNCH event, by participating in LAVNCH WEEK or by introducing
your newest products in LAVNCH BLAST, our product-focused
monthly newsletter.
TECHNOLOGY ENTHUSIASTS
VISIONARIES
DIGITAL SIGNAGE EXPERTS
AV INTEGRATORS & CONSULTANTS
IT MANAGERS
UCC PROFESSIONALS
6
×‰	Ú 7cassandra://3ylcTI_zAwy378C2g3yFXBQ7zev5D2Sp6T_iIDaa3nsÍùÍ`Ì«Í ×cQU-ùE…b³o_×‰E´Who LAVNCH Serves
7
×‰	Ú 7cassandra://tA1v-1sUVfafMThZOYqzB9p-hIcilqONpB3VsQeByaUÍÛÍ`Ì«Í ×cQU-ùE…b³o`×cQU-ùE…b³o_Í Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://_f0-jghNzLg9_havyrjRcgIiYaiI7jMtFk-nu7FNPkMÎ ëÍ`Í†ÍI×‰	Ú 7cassandra://E-2glUln1RlsIDN8XXAMCe3tPZGXdCzRBvQamk-nY9oÍ[Í`Í@Íà×‰	Ú 7cassandra://QVbmICf6bQN1dlqr6P6GClfluvrs2t17-cWpdfJJ0fsÍüÍ`Ì«Í ×‰	Ú 7cassandra://eaLfhohtk5vW9l3VUfID2dvnbOV-29EnvVKfTwiaqGQÎ «ÍVÍ Í Íñ×cQU.ùE…b³o×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://4A8MKYFSe01wKq70FmCtWZXdBdxBT3Wcv1HYOGXnRE0Î —°Í`Í†ÍI×‰	Ú 7cassandra://W7amiwpCa60L8D_egqGA0ngbi8v8_qmI4OHjUt1kHPYÍXüÍ`Í@Íà×‰	Ú 7cassandra://bj3r0v-Fba5WnIeSOvUxkTCPufQND4IZ0FUGM55MZOkÍdÍ`Ì«Í ×‰	Ú 7cassandra://TwpLY4qyiMSXa-HiyoEd1B-zJev_wFimwdKb5Adzp-IÎ n&XÍ Í Íñ×cQU.ùE…b³o‚“× ×cQU.ùE…b³o† Í;ÍÓÌ™	9×H¼http://LAVNCH.com/LAVNCHCODE××Ðˆ× ×cQU.ùE…b³o… Í;Í®Ì™	9×H¼http://LAVNCH.com/LAVNCHCODE××Ðˆ× ×cQU.ùE…b³o„ Í;ÍˆÌ™	9×H¼http://LAVNCH.com/LAVNCHCODE××Ðˆ×‰EÚ<LAVNCH [CODE]
LAVNCH [CODE]
What does the future of ProAV look like? Itâ€™s embracing new technologies like
extended reality, virtual reality, artificial intelligence, content creation tools
and more. Which is why weâ€™ve created a new publication -- LAVNCH [CODE]
-- to focus on future-forward technologies that can be used in audiovisual
integration and beyond.
With original articles, opinion columns, white papers and listicles detailing
everything professionals need to know about emerging markets in ProAV, you
wonâ€™t want to miss your chance to get your message and product in front of
technology evangelists who will move the industry forward.
Our Audience
LAVNCH [CODE] brings together tech evangelists, early adopters, and
innovators from the ProAV, broadcast, and immersive advertising worlds â€” itâ€™s
the place where emerging technologists and AV Insiders meet. Our audience
is tech-savvy and future-focused. Theyâ€™re looking at the next generation of
AV and technology solutions and figuring out how to implement these new
innovations into their current creations.
8
×‰	Ú 7cassandra://QVbmICf6bQN1dlqr6P6GClfluvrs2t17-cWpdfJJ0fsÍüÍ`Ì«Í ×cQU-ùE…b³oa×‰EÚÂLAVNCH CODE
Banner Ads
The LAVNCH [CODE] website is the digital media hub for future-forward
technologies that can be used in audiovisual integration, installs and more.
With original articles, opinion columns, white papers and listicles detailing
everything professionals need to know about emerging markets in AV/IT,
UCC and Digital Signage.
Location
Format Size (px) Price per month Max # of Ads
Leaderboard
LAVNCH.com/LAVNCHCODE
Top medium rectangle
LAVNCH.com/LAVNCHCODE
Wide skyscraper
LAVNCH.com/LAVNCHCODE
THE rAVe app
728 x 90
300 x 250
300 x 600
720 x 1200*
$1,000
$600
$1,000
$1,000
4
4
4
4
File formats accepted: .png, .jpg, .gif, HTML5 (no Flash files)
*Minimum resolution accepted. Ad must contain 3:5 ratio
LAVNCH [CODE]
NEWSLETTER
CUSTOM EBLAST
OPPORTUNITIES
Sponsorship of a LAVNCH [CODE]
newsletter is a great way to reach
future-conscious decision makers.
Sponsors will receive a 300x250
graphic ad with a linked URL and one
custom HTML email blast per month
to the LAVNCH [CODE] subscriber list.
$2,500/month
Leverage the LAVNCH readership of
technology evangelists and futurethinking
integrators by sending your
custom HTML email directly to the
inbox of LAVNCH [CODE] readers.
$4,500
OUR PHILOSOPHY = SOV
We operate with a share-of-voice advertising philosophy. If there are four
advertisers, each advertiser receives 25% of the advertising weight. All sponsor
ads are seen the same number of times, and ads will not get lost in the mix.
We promise.
9
×‰	Ú 7cassandra://bj3r0v-Fba5WnIeSOvUxkTCPufQND4IZ0FUGM55MZOkÍdÍ`Ì«Í ×cQU-ùE…b³ob×cQU-ùE…b³oaÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://UA7rb9LoRq1cseZSV9Vx4ySbIAATDpp0TK56kfwC_kQÎ ÉÍ`Í†ÍI×‰	Ú 7cassandra://Ibh1MLvW2qh_CSoKtxyPreHd4oMTlmhBk-kdT_Q0Gl0ÍNwÍ`Í@Íà×‰	Ú 7cassandra://_HlQZF4CQhxoD9NSmwslS5yzhp1wcG_t7lBDtQubFoUÍ„Í`Ì«Í ×‰	Ú 7cassandra://h5z2PFl6xzwaHgoKB1eDni-tY8k2VHqI8wKJmk-skyMÍìçÍfÍ Í Íñ×cQU.ùE…b³o‡×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://r_rM6BvR51iHIArwlgiLa5OQ9EQxjZ8uWdi0AhXJIuIÎ óQÍ` Í†ÍI×‰	Ú 7cassandra://vtzcD2aYu2KJcwQw80mBCtphKigEBCAByj5yFDoR9SgÍJëÍ`Í@Íà×‰	Ú 7cassandra://X4p9yZDHx9YgvzSToA6MF6EmiwX3wJzKtqBgQYOB-0IÍÍ`Ì«Í ×‰	Ú 7cassandra://a0UMWMKKr-MQ7HnDkEm3it5zwgP_bKJB2PG69eSoklEÍ‡wÍÎÍ Í Íñ×cQU.ùE…b³oˆ×‰EÚšLAVNCH CODE
LAVNCH [CODE] Promoted Content
Highlight your brand, story, emerging products, case studies, videos and
announcements on the LAVNCH [CODE] website. All promoted content posts are
featured at the top of the homepage for at least one week. Sponsored content is
marked as promoted, highlighted with a special banner to draw more attention, and
shared on the LAVNCH social platforms.
Blogs â€¢ Podcasts â€¢ Videocasts â€¢ White Papers
Videos â€¢ Case Studies â€¢ Product News
Articles
Articles, stories or blogs promoted on the homepage
of the LAVNCH [CODE] website for one week
Written by LAVNCH: $2,500
Written by you: $1,200
Videocasts
Video podcasts posted on the LAVNCH [CODE]
website and shared on social media
DeCODED videocast with Megan A. Dutta: $2,000
Videos
Videos posted on the LAVNCH [CODE] website
Product demo (recorded by LAVNCH at a tradeshow): $1,000
Your video (produced by your team): $500
10
×‰	Ú 7cassandra://_HlQZF4CQhxoD9NSmwslS5yzhp1wcG_t7lBDtQubFoUÍ„Í`Ì«Í ×cQU-ùE…b³oc×‰EÚÀLAVNCH CODE
White Paper / Case Study Promotion
Your case study or white paper will be published as a
story on the LAVNCH [CODE] website (promoted for at
least one week), featured as an ad in a LAVNCH [CODE]
newsletter for one month and promoted on LAVNCH
social media channels.
If your content is long, or behind a lead registration wall, we will
write a blog post promoting it and linking to the site where itâ€™s
hosted instead of publishing the case study or white paper itself.
Increase the reach of your promoted content:
SOCIAL MEDIA PROMOTION Add-On | $500
1 LinkedIn post on the LAVNCH [CODE] page
1 LinkedIn post on Megan A. Duttaâ€™s account
2 Tweets
Optional add-ons:
Leverage LAVNCH newsletter subscribers and promote your case study
or white paper with a custom HTML email blast
$4,500
Want to capture leads from our site directly? We can put a lead wall
in front of your content to collect the data before handing it off to you.
(Prices vary)
11
×‰	Ú 7cassandra://X4p9yZDHx9YgvzSToA6MF6EmiwX3wJzKtqBgQYOB-0IÍÍ`Ì«Í ×cQU-ùE…b³od×cQU-ùE…b³ocÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://VdG38LPxlVj8bucpnD2dvMu8nr_v58Osg5HU7GnUyIcÎ ‡»Í` Í†ÍI×‰	Ú 7cassandra://nfWV3ob4eaymt4ZH5NJU01Bx7rlgyKBCma_wyi5I8jEÍYùÍ` Í@Íà×‰	Ú 7cassandra://36YcR7hLO43ka6RPuYT1JoNC6hhYuG6PN6yzA3pfIasÍÆÍ`Ì«Í ×‰	Ú 7cassandra://8kwDggzngNDRzAoDbJj9wAIW4wOJQhK-1byevfpP288Í+kÍ®Í Í Íñ×cQU.ùE…b³oŠ×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://nhUygk04CDSwyEWYHasC6g9OdAgq0HAdlD-W0-s9xKYÎ ÎEÍ`Í†ÍI×‰	Ú 7cassandra://5qob2vuYVrCJY6Ud5TpwRRkR7oy-T_H_iBZxnFIjOEUÍ`SÍ`Í@Íà×‰	Ú 7cassandra://kYu1f0FUgFlehnvUd44b1_yaKl-3KudyHsrbCcuZ1D8Í²Í`Ì«Í ×‰	Ú 7cassandra://yH0oynxwYb_VjRErUeJjj4KB1D7mHpKYWXc8vyPwUvYÎ UÚÍ Í Íñ×cQU.ùE…b³o‹×‰EÚiLAVNCH CODE
LAVNCH [CODE] SOCIAL MEDIA ADVERTISING
ADVISOR
Ideal for:
Webinar or training promotion, hiring announcements, company
news, smaller announcements
Needs-analysis call
Performance report
Ideal campaign length: One month
5 Tweets
2 LinkedIn posts
$1,000
AMBASSADOR
Ideal for:
Webinar or training promotion, company news, product
awareness
Needs-analysis call
2 posts on Megan A Duttaâ€™s
personal LinkedIn page
Ideal campaign length: Two months
10 Tweets
6 LinkedIn posts
Performance report
$3,500
INFLUENCER
Ideal for:
Product launches, product promotion, service highlights and
features, brand awareness, case studies, white papers, larger or
in-person event promotion
Needs-analysis call
2 posts on Megan A Duttaâ€™s
personal LinkedIn page
Performance report
Ideal campaign length: Three months
15 Tweets
10 LinkedIn posts
Paid social media campaign
$5,500
12
×‰	Ú 7cassandra://36YcR7hLO43ka6RPuYT1JoNC6hhYuG6PN6yzA3pfIasÍÆÍ`Ì«Í ×cQU-ùE…b³oe×‰EÚ`LAVNCH CODE
LAVNCH [CODE] #avIRL
Take your case studies highlighting emerging tech to the next level.
Case studies are a great way to demonstrate how specific problems have been
solved with technology solutions and designs. But what about the real-life
experiences that donâ€™t make it to the paper that happen behind-the-scenes
during the install process?
Introducing #avIRL (AV in Real Life).
Have a project that would be great for presenting a LIVE case study to the
LAVNCH audience? Host an #avIRL session to demo your recent project to an
influential audience of potential buyers, where they can ask questions and have
conversations directly with the designers and installers.
#avIRL Sponsorships include:
A 30-minute live case study with your partners discussing an install (a
real-time panel discussion moderated by Megan A. Dutta)
Live audience polling (four to six questions) and Q&A during your
session
Dedicated landing page with video content, photos and downloadable
assets
One-on-one and group networking with attendees in text, audio or
video form
Custom dynamic session banner (designed by THE rAVe Agency)
Promotion to the LAVNCH community of members
Qualified registered attendee list, upon completion
Individual product videos highlighted in a virtual video library that live
on the #avIRL page
$12,500
#avIRL sessions are hosted on the LAVNCH platform.
13
×‰	Ú 7cassandra://kYu1f0FUgFlehnvUd44b1_yaKl-3KudyHsrbCcuZ1D8Í²Í`Ì«Í ×cQU-ùE…b³of×cQU-ùE…b³oeÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://1Q80lBUBPPtW4iE1wcFqyd_2EjOvi1XE0JsTF1CwlhYÎ €†Í`Í†ÍI×‰	Ú 7cassandra://jIbCVIfMik9sHgeucYGzCnmUhvPvhfqWkrfwLwmmeEUÍ\UÍ`Í@Íà×‰	Ú 7cassandra://MCFkYMbRHm20lF8I0bbKJE4JZuHNHuVcSXa4baxqIgMÍÓÍ`Ì«Í ×‰	Ú 7cassandra://AY6ZjVVkS6pl98d6NcqdRJNfsLRMyr4Ol9d4TQXD8mYÎ …pÍœÍ Í Íñ×cQU.ùE…b³oŽ×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://UESNFTfBN5V1SOwlZ3rLWSFL_a5e9QkXMECwH2Fvj7sÎ Ï<Í`Í†ÍI×‰	Ú 7cassandra://LIOElVZCAqGQ8rz7hdwJbmnaCOB4cvsC_KgJu3ggon4ÍO9Í`Í@Íà×‰	Ú 7cassandra://g1Hefwyvt4FYWBc1UL2XAqQApg6i4sIAEve2pF5bgD4Í…Í`Ì«Í ×‰	Ú 7cassandra://t6JEMkkgtWVmRKSxoe95a1t1Rmqgnz3rcz89YgHfwt0Íûµ$Í Í Íñ×cQU/ùE…b³o×‰EÚ~LAVNCH BLAST
LAVNCH BLAST
Advertise your new products to 26,000+ members of the LAVNCH Member
Community and ProAV audiences.
Designed for AV integrators, installers, designers, consultants and other
previous LAVNCH event attendees, LAVNCH BLAST features new product
releases, announcements, industry events, editorial coverage and more.
LAVNCH BLASTS are sent at least once a month, with additional opportunities
centered around major industry events like ISE, InfoComm, DSE, CEDIA Expo,
NAB and more.
$1,000 / MONTH
Weâ€™re also covering popular industry events -- donâ€™t miss out on your
chance to reach our audience at tradeshows.
14
×‰	Ú 7cassandra://MCFkYMbRHm20lF8I0bbKJE4JZuHNHuVcSXa4baxqIgMÍÓÍ`Ì«Í ×cQU-ùE…b³og×‰EÚÕLAVNCH NETWORKING
LAVNCH NETWORKING
LAVNCH NETWORKING includes both attendee-toattendee
private chats and something we call group
hangouts. Want to hang out at the event with your
peers, as a group? Now you can! All of our hybrid and
virtual events allow for meaningful connections between
#AVTweeps via our live NETWORKING platform -- using
your preferred communication method, whether
thatâ€™s text, audio or video! Our platform also allows
you to create themed rooms so you can segment your
audience. For example, we can create a NETWORKING
room just for higher education professionals, a
NETWORKING room to chat with expert R&D engineers
or whatever you can dream up to get the audience you
want in one digital place.
15
×‰	Ú 7cassandra://g1Hefwyvt4FYWBc1UL2XAqQApg6i4sIAEve2pF5bgD4Í…Í`Ì«Í ×cQU-ùE…b³oh×cQU-ùE…b³ogÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://GzeQTVEd-g9zgymmh2LA02HB7d5tkJnSw8VUxvdn2S0Î NÍ`Í†ÍI×‰	Ú 7cassandra://X31e2Qt1lEPWsWzXPsP_7E6nNOp8C5FfWmFp06z5G3UÍgÍ`Í@Íà×‰	Ú 7cassandra://aby41zdYQUb2ndunuR6YtS2QpyGPjc33rMubREYoMRMÍ €Í`Ì«Í ×‰	Ú 7cassandra://WleOFa4iYXUotzDgXrqrHvwq3zPh36qwMI90HWrpw7QÎ ãµÍ Í Íñ×cQU/ùE…b³o‘×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://Ds9go_f56CJopd6RAtz8C9b9lX_eCWgR_glWrxNNQrwÎ ËØÍ`Í†ÍI×‰	Ú 7cassandra://gVrBg4T09SDgg_vgM1MBOMuXTnU9nxG1YH9esSL6dZ0Íb¸Í`Í@Íà×‰	Ú 7cassandra://48cenAPd6zDugw-BlJJH7Q2wxtO_2zTatYEeFhw4-PAÍúÍ`Ì«Í ×‰	Ú 7cassandra://febBwhlJ3xbkDLhxyWAtw99YtZAnoTiQ0QNj8MvLq28Î  ŒÍ Í Íñ×cQU/ùE…b³o’×‰EÚLAVNCH HYBRID
LAVNCH HYBRID â€“ THE FUTURE OF EVENTS
Thereâ€™s no doubt that show producers will want to add a hybrid
component to any and every event they debut. And, donâ€™t forget,
LAVNCH was originally created -- three years ago -- as a hybrid events
platform.
So, what exactly is a hybrid event? And what makes a hybrid event
engaging? Itâ€™s not just streaming your keynote speaker to your YouTube
page anymore or jumping on Facebook Live with your mobile phone to
talk to your followers. A truly hybrid experience requires the expertise
of both a virtual event production company and a live event production
team -- thatâ€™s why weâ€™ve partnered with HB LIVE to debut LAVNCH
HYBRID so that you deliver the best experiences to both your live and
online attendees.
16
×‰	Ú 7cassandra://aby41zdYQUb2ndunuR6YtS2QpyGPjc33rMubREYoMRMÍ €Í`Ì«Í ×cQU-ùE…b³oi×‰EÚ/LAVNCH HYBRID
No oneâ€™s done virtual events, during the pandemic, better than the
LAVNCH team did ... and now, no one will deliver a better hybrid
experience than the combination of LAVNCH and HB LIVE!
But if youâ€™ve already got an in-house AV team or a partnership with an
alternative live events production company, we can work with them, too!
Our LAVNCH HYBRID packages donâ€™t just include live streaming content
to virtual attendees; we curate every single second of your event. Weâ€™ll
organically create a different, more engaging experience for your online
attendees so that they feel like theyâ€™re a part of the actual event -- and
not just a viewer. We help immerse them in your live event through a
coached experience, true two-way communications between your digital
audience and your in-person attendees and presenters. Weâ€™ll manage
all of the digital elements so you can focus on the live, in-person
experience.
Online attendees will feel as though they are actually at the event live,
as the experience is made magical via color commentary from the rAVe
team -- like Gary Kayye, Megan A. Dutta, Steph Beckett, Sara Abrons or
whomever you choose to curate and connect to your audience. LAVNCH
HYBRID doesnâ€™t just want the online audience sitting on the sidelines, we
want them to be a part of the game!
17
×‰	Ú 7cassandra://48cenAPd6zDugw-BlJJH7Q2wxtO_2zTatYEeFhw4-PAÍúÍ`Ì«Í ×cQU-ùE…b³oj×cQU-ùE…b³oiÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://5IDrySi91obJqQL4eXrKU9ZRy9xcOQNHihNkHEqeS4kÎ ]Í`Í†ÍI×‰	Ú 7cassandra://OAZ2af4xDzAoxxZboNhuiv8xU1EXQQSatB0WasPXMjwÍdûÍ`Í@Íà×‰	Ú 7cassandra://jIDnJv6fNyJ4xBVhH2HEj25CB2pagcXiLM7o6KKnkgQÍ5Í`Ì«Í ×‰	Ú 7cassandra://V-njV0TjW44TIZPSingnc5mAyJJcaU8m4_TEYDs7uxMÍ±(Í Í Íñ×cQU/ùE…b³o”×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://xRBmPczs2WO2OJ4uODQ5GvLHA8qv2VoW4_ikwr6SsWUÎ ·Í` Í†ÍI×‰	Ú 7cassandra://PTCa0mPrM0zFtL-M4ijQnKEF4uw_J15DgeCKtJX10g8ÍHÍ`Í@Íà×‰	Ú 7cassandra://G7xKRCg5uN23rbnz9pumzG_GA21H3vuNGIJDE6bpgc0ÍÛÍ`Ì«Í ×‰	Ú 7cassandra://l6driAQl38wxQ-hAa6-iDNrttBAGI0zgXub3ATFj0J8Í\—Í)¼Í Í Íñ×cQU/ùE…b³o•×‰EÚüLAVNCH DAY
LAVNCH DAY
Host your own virtual or hybrid event with our turnkey event hosting and
full-service production service. Leverage the LAVNCH platform for your own
LAVNCH DAY and host everything on one page thatâ€™s easily accessible and
intuitive for attendees -- including LAVNCH NETWORKING. Each LAVNCH DAY is
completely customizable to your eventâ€™s needs and goals, so you can collect the
kind of qualified leads you want. Our project management team will ensure a
seamless experience from the start and our production team will work to create
an experience like no other for your attendees and your presenters! Itâ€™s not a
webinar or a Zoom meeting -- itâ€™s a LAVNCH production.
RESPONSIVE WEBSITE
LIVE SESSIONS
All LAVNCH DAY events are hosted on a
responsive website -- meaning it works on all
browsers and all devices, including mobile -developed
by THE rAVe Agency UX team and
are hosted on LAVNCH-owned URLs (so we can
seamlessly integrate all interactive features).
Events can be open to any and all attendees or
can be designed to require registration, which
allows for more detailed tracking (and more
qualified leads).
With a broadcast-quality, back-end production
system embedded into LAVNCH, you can
deliver
high-quality,
custom-branded
LIVE
broadcasts, keynotes, panel discussions, Q&A
sessions, facility tours and more, all to the
audience you want. All LAVNCH DAY events
can also include pre-recorded content that
can either be hosted on the site beside a live
stream or integrated seamlessly into the live
event to create breaks for live presenters.
INTERACTIVE FEATURES
CUSTOMIZABLE OPTIONS
In addition to live video presentations, the
LAVNCH platform includes a number of built-in,
optional interactive integrations. Integrations
include: live audience polling, audio and text
chat, audience Q&A, Q&A upvoting, unlimited
group-based
chat rooms, sponsor/brand
collateral, interactive microsites and more.
Any LAVNCH DAY event can be customized
to include your branding elements, brand
identity, supporting sponsor/partner
resources, product
videos,
downloadable
assets, sales team information, lead generation
and even Zoom, Teams or Google Meet-based
appointment booking and probably anything
else you can think of! We want your event to
be as creative as you are.
18
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LAVNCH DAY IS IDEAL FOR:
PRODUCT ANNOUNCEMENTS AND LAUNCHES WHERE YOU
MIGHT HOST MULTIPLE TYPES OF AUDIENCES IN ONE DAY
(e.g., an integrator session separate from an end-user or press session)
SALES MEETINGS
(our platform even integrates privacy and confidentiality clauses for the
production team)
PRESS CONFERENCES AND PRODUCT ANNOUNCEMENTS
PANEL DISCUSSIONS
LIVE PRODUCT DEMOS
KEYNOTE AND THOUGHT-LEADERSHIP SESSIONS
LIVE TOURS OF MANUFACTURING FACILITIES OR EXPERIENCE
CENTERS
LIVE CASE STUDIES -- SHOWCASE YOUR MOST AMAZING
INSTALLS LIVE AND IN PERSON
TECHNOLOGY OR PRODUCT-BASED EDUCATIONAL SESSIONS
19
×‰	Ú 7cassandra://G7xKRCg5uN23rbnz9pumzG_GA21H3vuNGIJDE6bpgc0ÍÛÍ`Ì«Í ×cQU-ùE…b³ol×cQU-ùE…b³okÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://g_NLt0lR-tdMR-wQbO63N24VuP7xE0IREI4U8sgvdJgÎ `ƒÍ`Í†ÍI×‰	Ú 7cassandra://LTyormXulD2W9cWD4m9eJ8nneiGRy1Iqy8RqwYZdMCYÍ^HÍ`Í@Íà×‰	Ú 7cassandra://OLs8Wl0yeBAvmeMfeb6ktskaCjsn3xVccNjyZ7IHbU8Í–Í`Ì«Í ×‰	Ú 7cassandra://uEASCaD-qkDXmZlu0Wc6x8Ske-tm99_l7rh-INJLiusÍD°ÍÔÍ Í Íñ×cQU/ùE…b³o—×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://KpnSbQljE0S_wHeqEvIbNC2yqC4amXbAtR_6gVXkA50Î ÉcÍ`Í†ÍI×‰	Ú 7cassandra://mYcKli6h_iO1jmmy00Z3BSrven4ehcz80yBWeG_IJ0AÍHßÍ`Í@Íà×‰	Ú 7cassandra://MfJV7LxRZitjuYuJPZE0RzlLcL4-Rd51p4QzdJhg-JAÍNÍ`Ì«Í ×‰	Ú 7cassandra://GFJEE6ctSRphMSESWFu3AAP93o-LN5u-9EKBYTfAz8IÎ mÚ(Í Í Íñ×cQU/ùE…b³o˜×‰EÚLAVNCH & LEARN
â€¢ Interactive Polls
â€¢ Live Audience Q&A
â€¢ Product Videos
â€¢ Spec Sheets
â€¢ Archive Content
â€¢ LAVNCH NETWORKING
STARTING AT $8,000
Itâ€™s like a webinar, only way, way better!
Our LAVNCH & LEARN webinar-style events allow
you to present content to your audience in a way
that incorporates engaging features and interactive
content without limiting your ability for branding. All
LAVNCH & LEARN events include tracking features so
you can see exactly what each attendee does during
the event.
Although similar to a webinar, LAVNCH & LEARN gives
you the ability to customize the live features and
upload additional content marketing so that users
arenâ€™t just logging on for a one-hour session -- they
are able to join in for an engaging digital event all in
one place! And with our turnkey event service, we
will build the page, populate the content, manage
registration and produce the whole event. Plus,
we will also use the rAVe [PUBS] channels to help
promote your LAVNCH & LEARN to our audience.
20
×‰	Ú 7cassandra://OLs8Wl0yeBAvmeMfeb6ktskaCjsn3xVccNjyZ7IHbU8Í–Í`Ì«Í ×cQU-ùE…b³om×‰EÚ›LAVNCH & LEARN
Every LAVNCH & LEARN event adds two features
no other platform can offer:
1. We will simultaneously stream each event to our LinkedIn followers as a
live video stream natively embedded into LinkedIn.
2. We include LAVNCH NETWORKING so that every attendee can connect
within the platform -- to each other, to presenters and to sponsors!
Optional add-ons:
Have Gary Kayye, Steph Beckett or Megan A. Dutta host the LAVNCH & LEARN
with your own subject matter experts, creating an even more engaging and
valuable event for your attendees. Our team will work with your presenters to
create the educational content our readers have come to know and love.
21
×‰	Ú 7cassandra://MfJV7LxRZitjuYuJPZE0RzlLcL4-Rd51p4QzdJhg-JAÍNÍ`Ì«Í ×cQU-ùE…b³on×cQU-ùE…b³omÍ Í8×‘C’×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://0MsfQKmoQidSzin3-R0tsOeEwV8JfBuo661SdhbB4N8Î íFÍ`Í†ÍI×‰	Ú 7cassandra://Jme8NSsNIVCZkO-p8t2Y5qiUEX_L2CpoBSQhKdqrDvYÍPrÍ`Í@Íà×‰	Ú 7cassandra://kMu_dj6K8SC7OzSZAoI7rEzbJ44ow3RZfRUt4x1OlJ8ÍÍ`Ì«Í ×‰	Ú 7cassandra://EwtiK1cHTheWvgo2br7yZ77LTZUM1eD1Px9f0zu2iSUÎ ˜¦ Í Í Íñ×cQU/ùE…b³o›×˜š ÍÐ ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://pJdjU3VDFFAncW87xIVvd5ET05Vo9BVMp7PFJaEhpOoÎ ùoÍ`Í†ÍI×‰	Ú 7cassandra://oCfxV0y7CCA-YF5bBDfj_iN2r8rBFByI_BIfCfsDJgkÍPvÍ`Í@Íà×‰	Ú 7cassandra://c0fSL0UAZLDZckaiSm72Ur8xigZ8uwCFGfVccRFceBIÍÁÍ`Ì«Í ×‰	Ú 7cassandra://DMOakrgPx9iPARJmn-sXwAeu1PVLVzkB_jVPnNsZzaUÍýš(Í Í Íñ×cQU/ùE…b³oœ‘× ×cQU/ùE…b³ož Ì×ÍýÌÐ9×HÚ  mailto:Kirsten@THErAVeAgency.com××Ðˆ×‰EÚžLAVNCH VTS
LAVNCH VTS - VIRTUAL TRADE SHOW
Nothing will replace the experience of being at an in-person trade
show or event, but LAVNCH VTS is the next best thing. Utilize
the LAVNCH VTS platform to create custom virtual trade shows,
conferences with live presentations, product demos, trade show â€œhallsâ€™â€™
and more, all while incorporating a seamless attendee experience with
interactive elements.
LAVNCH VTS is a linear approach to a show that prioritizes the
attendee experience. It allows for casual â€œfloorâ€ browsing of vendor
and manufacturer content -- gated or open, depending on your
objectives.
Contact Kirsten@THErAVeAgency.com for a custom quote.
22
×‰	Ú 7cassandra://kMu_dj6K8SC7OzSZAoI7rEzbJ44ow3RZfRUt4x1OlJ8ÍÍ`Ì«Í ×cQU-ùE…b³oo×‰EÚëLAVNCH CREW
LAVNCH CREW
If weâ€™ve learned anything over the past two years, itâ€™s
that the human connection is the most important part of
a relationship; thatâ€™s why weâ€™ve debuted LAVNCH CREW.
What is it? Well, think of it as the Slack of the AV industry.
LAVNCH CREW will allow for meaningful connections
between #AVTweeps, anywhere, anytime via LAVNCHâ€™s
live NETWORKING. LAVNCH CREW is both web-based and
inside the rAVe App (already being used daily by over
18,000 #AVTweeps), and allows you to communicate in
your preferred method -- text, audio or video. Keep your
AV crew always with you, no matter where you are.
Now, our community can connect anytime and anywhere
-- making it the most powerful communications tool in all
of AV.
23
×‰	Ú 7cassandra://c0fSL0UAZLDZckaiSm72Ur8xigZ8uwCFGfVccRFceBIÍÁÍ`Ì«Í ×cQU-ùE…b³op×cQU-ùE…b³ooÍ Í8×‘C‘×˜š   ÍÐÍ8u×‰œ”×‰	Ú 7cassandra://rOduH6rJPg9GHdWvZDDUVd9frXI3ORxd2-ix7Nr1Sc0Î 
Í` Í†ÍI×‰	Ú 7cassandra://w3-1iBRNx0Q8vCXDjZf44B1pe7-LayPtx34As-bTeFIÍ#“Í` Í@Íà×‰	Ú 7cassandra://gkD58fhxgkULvVLcTL4ARkK44tksTxXvN51XYc6uXb8Í2Í`Ì«Í ×‰	Ú 7cassandra://ot39mCKQBteWqnEfQTsMZiXwX3-hhHTN5LYi23cnjxEÍ5ÍhÍ Í Íñ×cQU/ùE…b³oŸ”× ×cQU/ùE…b³o¤ Í-ÍõÌ¡9×H¸http://THErAVeAgency.com××Ðˆ× ×cQU/ùE…b³o£ ÍÍáÌÎ9×H½mailto:info@THErAVeAgency.com××Ðˆ× ×cQU/ùE…b³o¢ Í9ÍÍ9×H¾mailto:Emily@THErAVeAgency.com××Ðˆ× ×cQU/ùE…b³o¡ Í1Í¤Í9×HÚ  mailto:Kirsten@THErAVeAgency.com××Ðˆ×‰EÚ2Kirsten Sharpe, Global Accounts Director
+1.984.464.4194 | Kirsten@THErAVeAgency.com
Emily Dean, Director of Marketing
+1.704.942.1786 | Emily@THErAVeAgency.com
Published October 2022
THE rAVe Agency
1011 S. Hamilton Rd. Suite 300
Chapel Hill, NC 27517
Email: info@THErAVeAgency.com
Web: THErAVeAgency.com
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